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LiveDeal Becomes Authorized Reseller of Google AdWords

Posted on: Wednesday, 4 June 2008, 09:00 CDT

LiveDeal, Inc. (NASDAQ:LIVE), the nation's first combined local online classifieds and Yellow Pages marketplace (www.livedeal.com), announced today the full implementation of a strategic alliance with Google to become an authorized reseller of Google's AdWords(TM) advertising program. AdWords is an online marketing platform designed to help businesses of all sizes advertise online by delivering relevant ads when users search for specific products and services.

As a Google AdWords Authorized Reseller, LiveDeal's dedicated direct sales force will encourage local businesses to use AdWords online advertising as a cost effective, efficient way to find and target new customers. The relationship with Google enables LiveDeal to further maximize its value to local advertisers by providing high quality customer service and expert, professional AdWords account management -- from account setup and activation to ongoing campaign maintenance and optimization.

"As an authorized reseller of Google AdWords, our inside sales force is excited to deliver high quality local online advertising to our customers," said John Raven, President of LiveDeal. "Google is an instrumental part of our core business, and working together not only builds out LiveDeal's best-in-class solutions for small- to medium-sized businesses, but also aids local businesses in efficiently tapping into the power and reach of the Google advertising network."

Through Google AdWords, advertisers can find new customers and better connect with them at the precise moment they are searching online for specific products and services. Advertisers select and bid on keywords related to what they are selling, and pay only when interested users click on their ads. Advanced targeting options, customizable ads and detailed reporting enable advertisers to evaluate the benefits and performance of their cost-per-click advertising efforts. More information is available at www.adwords.google.com.

For local businesses that need assistance, LiveDeal simplifies and automates the process through full-service management on their behalf. LiveDeal is able to provide Internet advertising campaigns for local businesses through a single platform and one budget that links their online advertising spend to their offline sales activities, which provides true advertising ROI transparency.

About LiveDeal, Inc.

LiveDeal, Inc. is a leader in the local online classifieds and yellow pages marketplace with millions of goods and services listed for sale in every city and zip code across the U.S. Through its online properties LiveDeal.com and YP.com, LiveDeal offers businesses and consumers a simple and affordable way of creating a web presence and marketing their products and services to local audiences. Buyers and sellers come together through LiveDeal's vast local marketplaces to find and list business services, merchandise, real estate, automobiles and pets. LiveDeal, Inc. is headquartered in Las Vegas, Nevada. For more information, please visit www.LiveDeal.com.

Google and AdWords are trademarks of Google Inc.

Source: Business Wire

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