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Orchid Cellmark Launches New Paternity and DNA Testing Web Site

Posted on: Wednesday, 11 June 2008, 09:00 CDT

PRINCETON, N.J., June 11 /PRNewswire-FirstCall/ -- Orchid Cellmark Inc. , a leading worldwide provider of identity DNA testing services, today announced the launch of a new paternity and DNA testing web site at http://www.orchidcellmark.com/. This new user-friendly web site allows consumers to easily purchase At-Home Test Kits as well as testing for Legal Court Ready paternity cases. Orchid Cellmark offers customers multiple payment options, including Easy Pay, which allows for deferred payments, permitting multiple partial payments through a secure personalized account for customers to pay down the test ordered over a period of time of their choosing. Transactions can be completed by credit card as well as by an online check process (ACH).

Another new easy-to-use feature of the web site, Online Chat, allows private paternity customers to communicate with Orchid Cellmark's customer service team in real time online. If private paternity customers have any questions regarding testing, they can just log on from 8AM to 8PM Eastern Time and a customer service representative will be there to assist them. As always, private paternity customers as well as government paternity customers can also call our call center at 1 (800) DNA-TEST during these same hours to have their questions answered.

Orchid Cellmark's DNA testing services are not limited to paternity as the company provides a comprehensive set of services including, but not limited to, immigration, adoption, and heredity.

The new Orchid Cellmark web site also provides secure log on access for Government Paternity clients and describes Orchid Cellmark's long-standing capabilities and track record within the Forensics category.

About Orchid Cellmark

Orchid Cellmark is a leading international provider of DNA testing services primarily for forensic and family relationship applications. Orchid Cellmark is one of the largest providers of forensic DNA testing services and its DNA results are used by the criminal justice system to assist with the identification of perpetrators, the exclusion of suspects and the exoneration of wrongfully convicted individuals. The company provides DNA family relationship testing to numerous child services organizations and individuals seeking to verify parentage. Orchid Cellmark also serves immigration and security authorities for DNA testing of individuals. In the agriculture field, the company provides DNA testing services for selective trait breeding. Orchid Cellmark's strong market positions in these areas reflect the company's accredited laboratories in the U.S. and U.K., its innovative genetic analysis technologies and expertise, and the company's reputation for exceptional quality, reliability and customer service for nearly two decades. More information on Orchid Cellmark can be found at http://www.orchidcellmark.com/ or http://www.orchid.com/.

Contacts Investors: Mary Bashore Orchid Cellmark Inc. (609) 750-2324 Media: Barbara Lindheim GendeLLindheim BioCom Partners (212) 918-4650

Orchid Cellmark Inc.

CONTACT: Mary Bashore of Orchid Cellmark Inc., +1-609-750-2324 orBarbara Lindheim of GendeLLindheim BioCom Partners, +1-212-918-4650

Web site: http://www.orchid.com/http://www.orchidcellmark.com/

Source: PRNewswire-FirstCall

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