Multiplied Media Announces Partnership With the Livebookings Network to Provide Restaurant Bookings on Poynt

CALGARY, June 25 /PRNewswire-FirstCall/ — Multiplied Media Corporation, a Calgary-based provider of local search services, is pleased to announce a partnership agreement has been signed to include the Livebookings Network restaurant booking engine in the Poynt Local Search service in Europe.

“We’ve always believed that local search is more than just getting a phone number and address. It’s about having a single source that allows you to plan and fulfill your daily activities,” said John Lowe, CEO, Multiplied Media. “With the addition of the Livebookings Network, our users are able to access rich content on local restaurants and make reservations when it’s convenient for them, whether that’s online or on their mobile device.”

The agreement contemplates shared revenue from reservations booked through the Poynt service. It is anticipated that the Livebookings Network content will be added to the BlackBerry and instant messaging platforms before year-end 2008.

The Livebookings Network provides online restaurant booking and restaurant data for close to 17,000 restaurants in more than ten Eurpoean countries including Germany and the United Kingdom. The content includes location, address, restaurant description, images, contact information, web address, cuisine type, ambience, nearest transportation links and of course the ability to book tables.

Poynt is an all-in-one local search tool that provides address and phone number information, movie trailers, showtimes, the ability to purchase movie tickets as well as interactive maps and turn-by-turn directions. The service, which has been operational in Canada and the United States since early this year, operates on the Windows Live Messenger and AIM instant messenger networks and is in beta release for the BlackBerry. To use Poynt, consumers can add poynt@live.com to their contact list on Windows Live Messenger, add the screen name Poynt to their buddy list on AIM or visit http://m.mypoynt.com/ from their BlackBerry browser. European deployment is scheduled for the fall of 2008.

   About Multiplied Media Corporation   ———————————-  

Multiplied Media Corp. (http://www.multiplied.com/) has developed Poynt (http://www.mypoynt.com/), the first multimedia local search service available over Microsoft’s Windows Live Messenger and AOL’s AIM instant messaging networks. Through agreements with Yellow Pages Group in Canada, Idearc Media (Superpages.com) in the United States and t-info and Infobel in Europe, Poynt simplifies finding and connecting with businesses, retailers and events wherever and whenever it’s most convenient for the consumer. Headquartered in Calgary, AB, Canada, Multiplied Media trades on the TSX Venture Exchange under the symbol MMC.

   About the Livebookings Network   ——————————  

The Livebookings Network is a global marketing and real-time restaurant booking service. With millions of reservations made since its conception in 2001, Livebookings has successfully welcomed almost 17,000 restaurants into the network.

By selecting one of the six integrated reservations management solutions available, Livebookings’ restaurant members are able to receive real-time internet bookings from more than 500 independent booking partners -including Time Out, lastminute.com, Laterooms.com, MSN, Eniro, Ticketmaster and American Express – with a collective potential market in excess of 200 million diners.

Operating on a 24/7 real-time system, the Livebookings Network provides a reliable confirmation service and accurate table occupancy information to prospective diners around the clock.

The Livebookings Network is continually expanding. By creating strong partnerships with high profile websites, it can give restaurants access to free marketing channels and more potential diners every month. The Network manages the entire integration process for its booking partners, working closely with a company’s technical team to deliver entirely customisable customer and booking communications, in tune with their website’s needs.

   Forward Looking Statements   ————————–  

Certain statements in this release, other than statements of historical fact, may include forward-looking information that involves various risks and uncertainties. There can be no assurance that such forward-looking statements will prove to be accurate. Actual result and future events could differ materially from those anticipated in such statements. These and all subsequent written and oral forward-looking statements are based on the estimates and opinions of management on the dates they are made and expressly qualified in their entirety by this notice. The Company assumes no obligation to update forward-looking statements should circumstances or management’s estimates or opinions change, other than as required pursuant to applicable securities laws.

The TSX Venture Exchange does not accept responsibility for the adequacy

or accuracy of this release.

Multiplied Media Corporation

CONTACT: Andrew Osis, CFO & Director, Multiplied Media Corporation, (403)313-3719, andrew.osis@multiplied.com; MEDIA CONTACTS: MargaretGlover-Campbell, Director, Communications, Multiplied Media Corporation, (403)313-3719, margaret.glover-campbell@multiplied.com; Christopher Persson,Livebookings Network, +44 (0)20 7934 9275,christopher.persson@livebookings.net