Microsoft to Independently Operate MSN Portal in Israel
Posted on: Monday, 7 July 2008, 09:00 CDT
Microsoft and Internet Gold have reached an agreement under which Microsoft will independently operate MSN Israel portal, effective October 2008. Established in 2000, MSN Israel is 50.1% owned by the Internet Gold Group and 49.9% owned by Microsoft.
The parties are currently discussing the terms of migration and possible future co-operation. The msn.co.il portal will continue to operate throughout the transition period and both parties are working together to support employees, advertisers and users through this period.
Eli Holtzman, CEO of Internet Gold, said: "We have been happy to partner with Microsoft in establishing MSN Israel over the last eight years. Since then, we have developed MSN Israel into a leading portal in Israel. Given the change in the parties' online strategies we have agreed it makes sense for Microsoft to operate msn.co.il independently. We believe this is the right move for both parties and anticipate it will have a positive impact on our results."
Source: Datamonitor
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Posted by ayoub on 02/09/2009, 16:27 salut ca va a tout le monde |
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