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More Than 10,000 Products Added to Market Lodge Application

Posted on: Thursday, 10 July 2008, 12:00 CDT

bSocial Networks, Inc., the market leader of personalized online stores on social networks, announced today it has added more than 10,000 products to the Market Lodge(TM) application available on Facebook Platform. Among the newest products, Market Lodge users can sell or purchase tickets to concerts, sporting or arts events throughout the nation.

Targeting 18- to 28-year-olds, bSocial Networks has added the following new product categories to the Market Lodge application: baby gear, campus life, electronics, furniture, kitchen, software and video/DVD.

In less than two minutes, Facebook users can select from more than 10,000 products to recommend and sell through their own personalized Market Lodge, a fully-enabled eCommerce storefront that sits on the user's profile page. Market Lodge users receive a 10 percent commission on the retail price of any products purchased from their online stores.

"Based on user feedback, we expanded our product offering by 1,000 percent to suit the interests of the rapidly-changing Generation Y lifestyle -- from school to career to new families," said Bill Bradley, CEO of bSocial Networks. "As a mobile generation, Millennials are looking for a Web 2.0 shopping experience, and Market Lodge is leading the new economics of social commerce."

In addition, bSocial Networks introduced a new Market Lodge user interface designed to enhance the social shopping experience on the Facebook platform. With the "Hype Your Products" feature, Market Lodge encourages user-generated comments and product reviews. To inform their network and open the dialogue, users can opt to virally share newly added products and personal reviews on their Facebook profile pages through Mini-Feeds, by email and via RSS feeds.

"Studies have proven that consumer recommendations drive purchasing decisions more than traditional online advertising. Market Lodge's improved functionality will enable users to make purchasing decisions from the user-generated recommendations of trusted friends," said Bill Eager, co-founder of bSocial Networks.

Facebook Platform is a new way for companies such as bSocial Networks to deeply integrate into the Facebook Web site and to build businesses. Facebook users communicate and share information through the social graph; the network of connections and relationships between people.

Vendors who want to reach this Internet-savvy target market are encouraged to contact bSocial Networks. For more information or to build your own personal Market Lodge, visit Facebook or www.TheMarketLodge.com.

About bSocial Networks

Founded in 2004, bSocial Networks, Inc. is the market leader of personalized eCommerce stores, or "Market Lodges," inside social networks. As an alternative to the traditional advertising revenue model, Market Lodge monetizes social networking communities by delivering a personalized referral-based selling platform that is woven into the fabric of social network ecosystems. bSocial Networks is not a social network itself, but rather a provider of technology that offers existing social networks a way to enhance membership and revenue streams. For more information on bSocial Networks, visit www.bSocialNetworks.com or email info@bSocialNetworks.com.

Facebook(R) is a registered trademark of Facebook Inc.

Source: Business Wire

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