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Entropic Communications Technology Improves Quality and Increases Functionality of DBS Product Solutions

July 22, 2008

SAN DIEGO, July 22, 2008 (PRIME NEWSWIRE) — Entropic Communications, Inc. (Nasdaq:ENTR), a leading provider of silicon solutions to enable connected home entertainment, today announced the company is working with EchoStar Technologies L.L.C. to develop additional outdoor unit solutions leveraging Entropic’s Band Translation Switch (BTS) technology. The innovative BTS technology is capable of supporting two tuners over a single cable for cost-effective and efficient delivery of satellite services. The on-going product development collaboration between EchoStar and Entropic is creating technology that improves customer quality, value, and control.

Next Generation Products Expand BTS Penetration

The first new product, EchoStar’s next-generation DPP33 switch, supports three BTS outputs without the need for a power inserter, providing both a lower cost and low-power consumption for satellite delivery to the home.

“Band Translation Switch technology is instrumental to lowering installation costs and improving both efficiency and customer service,” said Mark Jackson, President of EchoStar Technologies.

Other new products that will be available later this year are the DISH 500+ Integrated LNBF, a next-generation, low noise block (LNB) converter with integrated BTS support and an Optical Network BTS product designed to deliver satellite services to multi-dwelling units (MDUs).

Meeting the Needs of Customers

Entropic’s direct broadcast satellite (DBS) Outdoor Unit solutions are focused on meeting the needs of DBS providers in an increasingly competitive market. BTS technology has proven effective at lowering installation costs, reducing installation complexity, and increasing installment efficiency. Ultimately, Entropic’s BTS technology plays a major role in providing excellent customer service for enhanced satellite services and satellite receiver solutions.

“We are proud to collaborate with home entertainment leaders like EchoStar,” said John Graham, VP of Marketing at Entropic Communications, Inc. “The new product rollout is part of our ongoing business plan to deliver innovation and bring unprecedented levels of service to the direct broadcast satellite market.”

About Entropic Communications

Entropic Communications, Inc. is a leading fabless semiconductor company that designs, develops and markets systems solutions to enable connected home entertainment. The company’s technologies significantly change the way high-definition television-quality video and other multimedia content such as movies, music, games and photos are brought into and delivered throughout the home.

The Entropic Communications logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=4255

Forward-Looking Statements

Statements in this press release that are not strictly historical in nature constitute “forward-looking statements.” Such statements include, but are not limited to, statements regarding the benefits of the product development collaboration between Entropic and EchoStar and of Entropic’s BTS technology generally, as well as new product rollout timelines and Entropic’s ongoing business plan. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause Entropic’s actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, the effects of competition; Entropic’s dependence on a limited number of customers and ultimately service providers; Entropic’s ability to introduce new and enhanced products on a timely basis; the risk that the market for high-definition television-quality video and other multimedia content delivery solutions based on the MoCA standard may not develop as anticipated; the effect of intellectual property rights claims; risks related to Entropic’s international operations; and other factors discussed in the “Risk Factors” section of Entropic’s Quarterly Report on Form 10-Q for the three months ended March 31, 2008. All forward-looking statements are qualified in their entirety by this cautionary statement. Entropic is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

This news release was distributed by PrimeNewswire, www.primenewswire.com

 CONTACT:  Entropic Communications, Inc.           Media Contact:            Susan Huberman, VP, Corporate Communications           858/768-3711           susan.huberman@entropic.com            GlobalFluency           Media Contact:           Maria Canul           650/433-4173           mcanul@globalfluency.com 




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