Expert Available On The Use Of Social Mobilization Technology In 2008 General Election
WeTheCitizens
What: The 2008 general election will mark the most significant increase in the use of Web-based technologies to grow, mobilize and track the actions of volunteers and donors in political campaigns. By leveraging the “stickiness” of social networking, campaigns – as well as 527s – will better grow their base through the personal networks of existing supporters. Additionally, organizations can use these tools to provide information and materials, track progress and hold competitions among volunteers and donors. Who: Caleb Clark is founder and CEO of Atlanta-based WeTheCitizens, creator of Wildfire, a social mobilization platform that delivers real-world action through online networks, helping volunteers to collectively self-organize in support of cause-oriented organizations. Clark is also an expert on the use of social mobilization, social networking and other Web-based technologies by political campaigns and 527s. He can provide commentary on how the proliferation of Internet-based technologies is changing they way various organizations and their supporters interact with one another, and how such technologies stand to shape the results of the upcoming 2008 general election. When: Clark is available for interview immediately Contact: To schedule an interview, please contact Alex Shorter at (678) 781-7207.
About WeTheCitizens
Atlanta-based WeTheCitizens is the creator of the Wildfire Social Mobilization Platform, which drives real-world action through online networks, helping volunteers to collectively self-organize in support of cause-oriented organizations. Founded in 2005, WeTheCitizens uses its Web 2.0-based technology to connect supporters (volunteers or donors) to causes using social networking principles, mobilize them with Wildfire’s Custom Actions, and score and rank each individual’s contribution with its patent-pending Personal Impact Engine. To learn more about WeTheCitizens, call (888) 840-0007 or visit http://www.wethecitizens.com.
Editor’s Note: Screenshots of the Wildfire platform are available on request.