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BitGravity Gears Up High-Definition Video Delivery for Steve Hatch Racing, Offering Fans Faster, Clearer Content

July 29, 2008

BitGravity, Inc. (http://www.bitgravity.com), provider of next-generation Content Delivery Networks (CDNs) for interactive broadcasting, and Steve Hatch Racing (http://www.stevehatchracing.com), are pleased to announce a partnership that provides the Steve Hatch Racing site with instant high-definition video delivery. A portal to motorcycle enthusiasts around the world, the Steve Hatch Racing website offers a high quality-video viewing experience giving off-road motorcycle enthusiasts invaluable tips and lessons to optimize riding and racing performance. Subscribers of the sport website demand immediate delivery of ‘how-to’ clips and produced segments. As a critical component in the race for speed, BitGravity’s network offers immediate play without delay or download — a winning factor for the Zartwurks Studio team, designers of the stevehatchracing.com site.

“I want the video experience on Steve Hatch Racing to be as realistic as possible — so much so that viewers feel like they’re actually out there on a bike themselves,” said Steve Hatch, professional off-road motorcycle racer and owner of Steve Hatch Racing. “BitGravity’s instantaneous video feed without a download made this an easy choice. We have an extensive training video library and thanks to the high performance and state-of-the-art technology of BitGravity’s platform, the training videos on the site rival television in quality and speed. We are also looking for the same performance on an international scale and BitGravity’s global CDN ensures our international viewers the same high quality and response time.”

“It was of utmost importance that we picked a CDN that would enable immediate delivery with no lag time — and after reviewing multiple options, BitGravity is the clear choice for Steve Hatch Racing,” said Jeff Kesar, Creative Director of Zartwurks Studio, developer of the Steve Hatch Racing website. “BitGravity’s download speeds along with the international launch capability, impressive flash player option, and comprehensive support that we have received made the decision easy for our team.”

“Small and medium-sized businesses like Steve Hatch racing can offer the same high-quality online video experience as major sport and entertainment networks,” said Mari Mineta Clapp, VP of Marketing for BitGravity. “We are revved up about this partnership with Steve Hatch Racing. His highly frequented website shows the need for quality delivery of video clips to millions of passionate motor sports fans.”

The BitGravity network, which has been measured at over four times the speed of other leading CDNs, is based on optimized routing methodology and network innovations. It was purpose-built by seasoned technologists with extensive expertise in global technology infrastructures, systems engineering and application development, allowing maximum performance through a much smaller and more nimble network than typical CDNs.

About Steve Hatch Racing

Steve Hatch Racing is an on-line community that brings off-road motorcycle riding techniques into computers worldwide. Cutting edge information in the areas of motorcycle skills, motorcycle set-up, physical training, mental focus, nutrition, hydration and much more are offered through the Steve Hatch Racing web site.

About BitGravity

BitGravity, Inc. built the first CDN for Interactive Broadcasting, optimized to deliver affordable, HD-quality video on demand, live broadcasts, and interactive applications for massive audiences on the Internet. BitGravity’s patent-pending CDN technology is the first Tier 1 IPV6 content delivery network, is highly scalable, and delivers the performance that consumers want and expect, including streaming videos that play instantly, and live video without buffering. The company is based in Burlingame, CA, and is privately funded. For more information, please see www.BitGravity.com

Copyright Copyright 2008 BitGravity, Inc. All Rights Reserved. BitGravity and Bitcast are trademarks of BitGravity, Inc. All other marks are the property of their respective owners.

 Media Contact: Christina Hwang Terpin Communications (310) 821-6100 x104 Email Contact

SOURCE: BitGravity




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