Mediacom to Feature NBC Universal's Unprecedented Coverage of the 2008 Beijing Olympic Games on Multiple Platforms
Posted on: Wednesday, 6 August 2008, 12:00 CDT
MEDIACOM COMMUNICATIONS CORPORATION (Nasdaq: MCCC), in agreement with NBC Universal (NBCU), will provide its customers with more viewing choices and enhanced content offerings as part of NBCU's unprecedented coverage of the 2008 Beijing Olympic Games which begin Friday, August 8th. Mediacom customers can access thousands of hours of NBCU's most robust Olympic coverage delivered across multiple platforms, from traditional cable to more advanced services including video on demand (VOD), high-definition television (HDTV) and high-speed Internet.
"The bar has been raised in a significant way this year, and we're proud to use Mediacom's advanced fiber-optic broadband network to give our customers unparalleled multi-platform access to the Summer Olympics," said John Pascarelli, Mediacom's Executive Vice President of Operations. "The biggest change for these Olympics isn't just that our customers have the opportunity to see much more content; it's their ability to choose what, when and how they watch the Games."
While offerings may vary by system, Mediacom's channel line-ups generally include all seven NBCU networks - NBC, USA Network, MSNBC, CNBC, Oxygen, Telemundo and Universal HD, and high-definition reception is offered for NBC and USA Network as part of HDTV Family Cable. In addition to the more than 1,200 total hours of Olympics coverage on those networks, NBCU's enhanced content offerings will allow Mediacom customers to watch and be a part of the Pre-Games and In-Games through advanced services including VOD, HDTV and high-speed Internet.
High-Definition Television - Mediacom High-Definition customers will have access to more than 800 hours of Olympic HD coverage on NBC HD, Universal HD and USA HD.
Video On Demand - To get Mediacom Digital Cable customers excited for the Beijing Olympics, Pre-Games content will be made available that will feature clips focusing on the emotion and excitement of the Games, including 60 clips across several categories: Beijing 411; Meet the Athletes; and Team USA Preview. At the start of the Games, the In-Games package will contain the best events each day. Content will include overall daily highlights by sport (approximately 15 per day, some in HD), and "Rewind," approximately 5 to 10 of the best sessions/games per day.
High-Speed Internet - Mediacom Online customers may use their fast and reliable Internet connection to access NBCU's 2,200 hours of coverage of 25 events streamed live, plus full-event video replays, extensive highlights, including daily recaps of key events, best-of montages, commentator analysis and athlete-specific clips each day, all available on NBCOlympics.com via a link from Mediacomtoday.com.
For more information on the 2008 Beijing Olympic Games, please visit NBCOlympics.com. To learn more about Mediacom's advanced suite of products and services, call 1-888-333-4039 or visit Mediacomcc.com.
Mediacom Communications is the nation's 8th largest cable television company and is one of the leading cable operators focused on serving the smaller cities and towns in the United States. Mediacom Communications offers a wide array of broadband products and services, including traditional video services, digital television, video-on-demand, digital video recorders, high-definition television, high-speed Internet access and phone service.
Source: Business Wire
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