Quantcast

Table Talk New Products, Great Ideas

August 20, 2008

By KAREN HERZOG

Lick a pop, and you could finish on top

Here’s a contest you can wrap your tongue around.

Tootsie Roll Industries is looking to America to solve the mystery of how many licks it takes to get to the center of a Tootsie Pop. Really.

The online “How Many Licks” contest carries a $50,000 prize, and you don’t even have to guess a “correct” answer to win.

A $50,000 check will be paid to the winner whose entry is drawn at random at the end of the 12-month sweepstakes. A bonus $5,000 check will be paid to the grand-prize winner if the guess falls within 3% (plus or minus) of the average number of licks calculated from all guesses.

Monthly random drawings will award other entrants with 27 pounds of assorted Tootsie candy.

A complete set of rules, hints and prize information is available at www.tootsie.com. The sweepstakes runs through July 31, 2009.

The new food network

Social networking about food is nothing new — it’s been going on since recipes were first swapped. But the Internet has revolutionized the practice.

Now BakeSpace.com, a recipe swap site launched two years ago, is promoting a new food mentor program site organizers say makes it easy for cooking and baking enthusiasts to help one another improve their skills.

Home cooks with knowledge to share can create a mentor profile tagged to specific types of foods or cooking techniques. When members browse BakeSpace’s database of member-submitted recipes and find one they like, they also find a list of related tips and mentors interested in sharing advice and encouragement. They then can send e-mail directly to the mentor or invite a mentor to join their network of friends.

Allergen-tested treats for kids

A new line of organic, ready-to-eat baked whole-grain snacks designed for kids is being rolled out as kids return to school.

Home Free treats include chocolate chip cookies, brownie chip cookies, apple coffeecake and cranberry coffeecake — all free of peanuts, tree nuts, eggs and dairy.

Each whole-grain cookie contains at least a half serving of whole grain. The line is baked and packaged in its own bakery and is allergen tested and certified organic.

Jill Robbins, a clinical psychologist and author of “Allergen Free Baking,” founded the line after her son was diagnosed with severe food allergies. The Food Allergy & Anaphylaxis Network, a national advocacy group, estimates that food allergies affect 2.2 million school-age children.

The cookies are available for $5.49 per box through the Web site, www.homefreetreats.com.

— Karen Herzog

Copyright 2008, Journal Sentinel Inc. All rights reserved. (Note: This notice does not apply to those news items already copyrighted and received through wire services or other media.)

(c) 2008 Milwaukee Journal Sentinel. Provided by ProQuest LLC. All rights Reserved.




comments powered by Disqus