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Olacyr De Moraes Group Launches Telephony Company

September 4, 2008

SAO PAULO, Brazil, Sept. 4 /PRNewswire/ — Businessman Olacyr F. de Moraes, famous for his entrepreneurship and with more than a fifty year history in the Brazilian business market, introduces his newest company, LegalPhone, which will serve the market offering telecommunications products and services in Brazil and abroad.

The company was the brainchild of Executive Athos Bulgari, who has been in the sector for 25 years and left the company Telefonica last year.

“We can not remain outside this magnificent sector,” said Olacyr de Moraes, group founder. “To export Brazilian technology to the world is something we will do with great pride,” he added.

“[Olacyr] had this dream, which was to invest in telecommunications, and decided to go ahead with this initiative at an excellent moment,” said Athos Bulgari, CEO of LegalPhone.

LegalPhone proposes to offer telecommunication services “in an innovative manner, like no other on the market,” according to Bulgari. The first of these will be the Intelligent Keyboard – KSP KeyboardSmartPhone. It is a multimedia keyboard with integrated resources that has a telephone line coupled via an IP network.

In addition to the intelligent keyboard that offers a series of integrated services, LegalPhone developed and patented innovative and unique technology with the software that brings the communications to the equipment. “We believe this will be the product’s major difference,” explained Athos Bulgari.

The platform was developed internally with support from ComunIP, and the audio system is from the North American company GIPS-Global IPSolutions. “As opposed to open solutions on the Internet, each call passes through a virtual private network (VPN), and not via the public Web, which ensures the absence of noise and interruption with a very pure and high quality connection,” he added.

The equipment already has its own instant message exchange system, software for sending text messages, as well as 2GB of flash memory for personal files and diaries. With two USB ports, it can be connected to any PC with a broadband Internet connection in order for users to commence talking at very competitive rates. LegalPhone has applied to the National Telecommunications Agency (Agencia Nacional de Telecomunicacoes – Anatel) to purchase licenses to act as an operator, but independently intends to launch the services in partnership with large telephony companies, which will supply the line numbering.

At the outset, LegalPhone will also have agreements with operators in Argentina, Chile, Peru, Colombia, Mexico, the United States, England and China in order to sell the system in other countries.

The company’s initial focus is on the corporate and governmental markets, offering the service to end-users shortly after.

“Of the 8.4 million broadband users in Brazil, only three percent use Voice over Internet Protocol. Currently, the market is lacking a quality solution with very competitive costs. There is great potential to be explored,” stated Athos Bulgari.

About LegalPhone:

LegalPhone is the newest company in the Olacyr de Moraes group, which has been in the Brazilian market for more than 50 years. It was formed to offer the telecommunications sector “simple technological innovations with low costs, high quality and the latest technology,” which are the requirements and challenges that LegalPhone will offer the market with its products and services.

   For more information:   http://www.legalphone.com.br/   E-mail: imprensa@legalphone.com.br   Telephone: (55)-11-2594-9559    To download the images click on the links below:    http://www.prnewswire.com.br/news/img080900000025.htm   http://www.prnewswire.com.br/news/img080900000026.htm   http://www.prnewswire.com.br/news/img080900000027.htm  

Olacyr de Moraes Group

CONTACT: LegalPhone, +011-55-11-2594-9559, imprensa@legalphone.com.br

Web site: http://www.eggy.com.br/