• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

The Future of Mobile Content Services is Here

Posted on: Thursday, 11 September 2008, 12:00 CDT

Research and Markets (http://www.researchandmarkets.com/research/665e9b/future_of_mobile_c) has announced the addition of the "Future of Mobile Content Services - Say 'Hello' to the New Mobile Content Industry" report to their offering.

-- Mobile and Online Programs

-- Google, Yahoo! and Salesforce.com

-- Orange, Vodafone and Verizon

-- Detailed API Descriptions

-- Key Success Criteria

-- Detailed Future Roadmap

The report begins by describing five successful online open developer programmes: Yahoo! Search BOSS, Google AppEngine, ebay developer, Amazon Web Services (AWS) and Saleforce.com AppExchange.

Next, the report reviews a range of equivalent projects that are emanating from mobile and fixed line telecoms operators: access Orange API, Verizon Open Developer Initiative (ODI), Vodafone betavine and BT's Web21c SDK.

The report then compares and contrasts all of these programmes in order to identify the key success criteria for a successful platform for mobile content service development. Also included in this part of the report is an analysis of why the operator's traditional approach to service development cannot be maintained in an increasingly complex multi-platform environment.

The report then offers a view of how mobile service development platforms will evolve in the future by allowing developers to write applications the work across multiple operator networks and employing APIs that simultaneously offer programmatic access device assets, mobile network asserts and assets that are being offered by online players.

Finally, the report offers a detailed description of a technical API that would offer mobile application developers dramatically more functionality than anything that exists today. This part of the report also outlines solutions to the problems of billing and payment, authentication and security.

Who Should Read this Report?

-- Product management and product marketing;

-- Product strategy and marketing strategy;

-- Product, market and network planning;

-- Executive leadership;

-- Market insight and competitor intelligence;

-- Business development and corporate development.

For more information visit http://www.researchandmarkets.com/research/665e9b/future_of_mobile_c

Source: Business Wire

More News in this Category