September 15, 2008

Expand Networks Proudly Announces Co-Sponsorship of Aberdeen Group Report on “Optimizing Application Delivery Over the WAN”

Expand Networks,, a leading provider of application acceleration solutions over the Wide Area Network (WAN), today announced its sponsorship and availability of a new benchmark report by the Aberdeen Group, A Harte Hanks Company (NYSE: HHS). One key finding was that Best-in-Class organizations are spending $31 more per user annually on hardware, software, and services for application delivery and WAN optimization solutions as compared to all others. The report also found that Industry Average and Laggard organizations are spending $36 more per user annually on bandwidth upgrades as compared to Best-in-Class organizations, allowing them Best-in-Class organizations to improve application response times by more than 12 times as compared to 13% average improvement for Laggard organizations.

"Organizations are looking to increase investments in WAN optimization solutions at the rate that is significantly higher than an overall increase in IT spend. Additionally, when looking to optimize application delivery over the WAN, Best-in-Class organizations are more likely to invest in technology solutions as compared to conducting bandwidth upgrades. However, Industry Average and Laggard organizations are also investing in solutions for application acceleration and bandwidth management, but their performance is well below that of Best-in-Class organizations. As organizations are looking to increase their spending on WAN optimization technology they are facing the challenge of selecting the right solution for their needs. Best-in-Class organizations have addressed this challenge effectively by developing capabilities for identifying performance bottlenecks and improving visibility into network and application performance," said Bojan Simic, research analyst, Aberdeen.

"Customers all over the world continually tell us that one of the primary reasons they decide to go with an Expand Networks WAN Optimization Solution is because of our ability to clearly demonstrate a very fast ROI, often between three and six months specifically by reducing their need for bandwidth." added Adam Davison, Corporate Vice President Sales and Marketing, Expand Networks.

Another key discovery is that organizations are looking to increase their spending on solutions for application delivery and WAN optimization by 7.8% over the next 12 months which is higher than the reported increase in investments in enterprise mobility solutions (7.6%), IT security (5.4%), and overall IT spend (5.8%). The report also found that Best-in-Class organizations are 56% more likely to be using WAN optimization as a managed service as compared to all others.

Additional findings and the full complimentary report is made available by visiting:

About Aberdeen Group, a Harte-Hanks Company

Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen(TM)for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to

About Expand Networks

Expand Networks is the pioneer and leader in the WAN Optimization market and is positioned by Gartner Inc. in the 'Leaders' quadrant in its Magic Quadrant for WAN Optimization Controllers, 2007. Expand helps organizations simplify their IT infrastructure while delivering remote offices fast, reliable and secure access to networked applications. This results in improved user productivity and cost-effective IT management. Expand offers a multi-service integrated platform that ensures superior performance for any application over any network. From its headquarters in Roseland, NJ and its global locations, Expand Networks ( serves more than 3,500 enterprise and public sector customers in over 100 countries including: American Express, Bacardi USA, BMW, Continental Airlines, Carr America, Colgate, Elizabeth Arden, Reed Exhibitions, Target and United States Department of Defense with over 40,000 units deployed and over 2,000 MS Terminal Services and Citrix customers. Expand is the largest supplier of WAN Optimization products to US Government and Military agencies (greater than 6,000 units) and also has the most units deployed at a single corporate location, (4,500).

Expand Networks, Accelerator, Expand Compass, ExpandView are trademarks of Expand Networks. All other trademarks are the property of their respective owners.