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Giant Realm, Inc. Continues to Broaden Its Reach of Video Gamers, Signs Exclusive Deal With Top Strategy Games Community, StrategyInformer.Com

Posted on: Tuesday, 16 September 2008, 12:00 CDT

Giant Realm, Inc., the online media company reaching men 18-34 through its rapidly expanding publisher group of community-oriented entertainment sites, today announced that it has signed an exclusive representation deal with StrategyInformer.com, a leading online destination focused on strategy games across all platforms.

The relationship with StrategyInformer.com follows numerous other exclusive deals that Giant Realm has forged with top gaming communities recently. Since May 2008, popular gaming sites that have joined the Giant Realm Publisher Group include MyGamerCard.net, the largest Xbox Gamercard site on the web; ShackNews, home to one of the largest online communities of both PC and console gamers; VG Chartz, a globally recognized website dedicated to providing weekly estimates of videogame and buying trends; and TCGPlayer, a premier source of news and articles on tradable and collectible gaming; among many others.

As a result of these signings, Giant Realm, Inc. has significantly broadened its reach of avid gamers, adding 3.5 million U.S. unique monthly visitors to its network since May, according to Google Analytics. In total, Giant Realm now attracts 9 million U.S. visitors a month, encompassing video gamers as well as enthusiasts of other entertainment categories such as film, TV and music.

"We are dedicated to providing trusted, well-trafficked communities to advertisers wanting to reach beyond traditional media outlets in order to capture the attention of this increasingly fragmented audience of young men, ages 18-34," said Keith Kane, co-founder and SVP, Sales & Marketing, Giant Realm, Inc. "We're experiencing success in identifying and securing top quality publishers at a time when marketers are increasingly incorporating Giant Realm into their overall media plans."

About Giant Realm, Inc.

New York-based Giant Realm, Inc. (www.GiantRealm.com) is a rapidly-growing online media company which helps marketers reach the male 18-34 demographic that has disappeared from the traditional media landscape and online portals. GiantRealm.com and its growing publisher group deliver authentic content and community for enthusiasts of entertainment platforms within video gaming, television, film, music and humor. The company exclusively represents all websites that are part of the Giant Realm Publisher Group and offers its publishers the ability to monetize 100% of their ad inventory. According to Google Analytics, Giant Realm currently reaches over 20 million individuals worldwide every month. Giant Realm's shareholders include SoftBank Capital, Comcast Interactive Capital, the William Morris Agency and the Edison Venture Fund.

Source: Business Wire

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