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Pacific Internet and Sun Microsystems Collaborate To Offer Game Companies Accelerated Market Access in Asia

Posted on: Wednesday, 15 June 2005, 06:00 CDT

Games MAP Initiative Provides One-Stop-Shop for Hosting, Distribution, e-Marketing and Billing Services

SINGAPORE, June 15 /Xinhua-PRNewswire-FirstCall/ -- Pacific Internet Limited and Sun Microsystems, today announced a collaboration to bring a groundbreaking market access acceleration program to international games content owners. The program, titled Games Market Access Program, or Games MAP, is scheduled to launch in July 2005.

Games MAP is the first market access acceleration program for games companies with commercially ready-to-deploy digital content for Asian-based gamers. It leverages the unique capabilities of both Pacific Internet and Sun Microsystems and has the support of the Infocomm Development Authority of Singapore (IDA).

''Today, on top of worrying about competition, game companies have to make decisions on which platforms to run their games, which network providers to use for distribution, how to e-market and bill accurately. There isn't a one-stop-shop service to meet their requirements," said Mr. Tan Tong Hai, President & CEO, Pacific Internet Limited.

The Games MAP initiative was designed specifically to provide one-stop-shop service for game companies. It leverages a robust and scalable platform based on Sun Microsystems' Sun Fire servers and Pacific Internet's regional content distribution network, hosting and billing capabilities. In addition, the program taps on Pacific Internet's existing game community to e-market their games. This way, game companies will be able to focus on their core gaming competencies and accelerate their time-to-market in Asian markets.

With an option of dual-core or single-core AMD Opteron CPUs, Sun Microsystem's Sun Fire servers provide x64 ability with exceptional power and speed with easy scalability. This allows game developers and publishers the ability to effortlessly match the system to their requirements, enabling smooth game play over massive multiplayer online game (MMOG) networks. Sun Fire servers powered by AMD Opteron processors also supports 64-bit and 32-bit applications, and multiple operating systems, offering unprecedented investment protection.

''With Java technology, game developers can now bring their new and innovative online games to market much faster, easier and more cost effectively while still being able to scale infrastructure to meet their needs,'' said Mr. Wong Heng Chew, Managing Director, Sun Microsystems, Singapore. ''Sun's expertise in building secure, scalable and robust connected infrastructures and our Java technologies together with Pacific Internet's network reach and customer support would enable game developers and publishers to easily and effectively bring their offerings to the Asian market.''

''IDA supports the collaboration between Pacific Internet and Sun Microsystems in the launch of the Games Market Access Program or Games MAP. Singapore is now equipped to offer game developers and publishers a one-stop deployment solution to access key markets in South East Asia. Games MAP will offer them a full suite of services aimed at providing game companies faster access to market and scalability with cross platform capabilities,'' said Mr. Khoong Hock Yun, Assistant Chief Executive, Industry, Infocomm Development Authority of Singapore. ''The fostering of this collaboration reinforces IDA's Digital Exchange initiative in the processing, management and distribution of digital assets through Singapore to Asia,'' he added.

Editors' Notes About Pacific Internet Limited

Pacific Internet Limited or PacNet is the largest telco-independent Internet Communications Service Provider by geographic reach in the Asia Pacific region. The company has direct presence in Singapore, Hong Kong, the Philippines, Australia, India, Thailand and Malaysia. PacNet delivers a comprehensive suite of Internet data, voice and video services to corporate business and consumer customers. For more information, visit http://www.pacnet.com/ .

About Sun Microsystems, Inc.

Since its inception in 1982, a singular vision -- "The Network Is The Computer" -- has propelled Sun Microsystems, Inc. to its position as a leading provider of industrial-strength hardware, software and services that make the Net work. Sun can be found in more than 100 countries and on the World Wide Web at http://sun.com/ or the Asia South website at http://sun.com.sg/ .

Sun, Sun Microsystems, the Sun logo, Solaris, Java, OpenSolaris, StarOffice and The Network Is The Computer are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and other countries.

About Infocomm Development Authority of Singapore

The Infocomm Development Authority of Singapore (IDA) is committed to growing Singapore into a dynamic global infocomm hub. IDA uses an integrated approach to developing infocommunications in Singapore. This involves nurturing a competitive telecoms market as well as a conducive business environment with programmes and schemes for both local and international companies. For more information, visit http://www.idanews.gov.sg/ .

Cautionary Statement

Statements made in this press release with respect to Pacific Internet's current plans, estimates, strategies and beliefs and other statements that are not historical facts are forward-looking statements about the future performance of Pacific Internet. Forward-looking statements include but are not limited to those using words such as "seek", "expect", "anticipate", "estimate", "believe", ''intend'', "project", "plan", ''strategy", "forecast" and similar expressions or future or conditional verbs such as ''will, ''would'', ''should'', ''could'', ''may'' and ''might''. These statements reflect management's current expectations, beliefs, hopes, intentions or strategies regarding the future and assumptions in light of currently available information. They are subject to a number of risks and uncertainties, including but not limited to (i) changes in the economic, regulatory and political environments in the countries where Pacific Internet operates; (ii) changes and developments in technology and the Internet marketplace; (iii) Pacific Internet's continued ability to develop and win acceptance of its products and services, which are offered in highly competitive markets; (iv) the success of its joint ventures and alliances; (v) exchange rates, particularly between the Singapore dollar and the U.S. dollar and other currencies in which Pacific Internet makes significant sales or in which its assets and liabilities are denominated; and (vi) the outcome of contingencies. In light of the many risks and uncertainties surrounding the Internet marketplace, the actual results could differ materially from those discussed in the forward-looking statements. Pacific Internet assumes no obligation to update any such statements.

For more information: Mervin Wang Pacific Internet Limited Phone: +65-6771-0780 Email: mervin.wang@pacific.net.sg Kelly Long Sun Microsystems, Asia South Phone: +65-6239-7092 Email: kelly.long@sun.com Jesmin Tan Infocomm Development Authority of Singapore Phone: +65-6211-0917 Email: jesmin_tan@ida.gov.sg Adrian Heng MDK Consultants Phone: +65-6323-0355 Email: adrian.heng@mdkpr.com

Web sites: http://www.pacnet.com http://sun.com.sg http://www.idanews.gov.sg

Pacific Internet Limited; Sun Microsystems

CONTACT: Mervin Wang of Pacific Internet Limited, +65-6771-0780, ormervin.wang@pacific.net.sg; or Kelly Long of Sun Microsystems, Asia South,+65-6239-7092, or kelly.long@sun.com; or Jesmin Tan of Infocomm DevelopmentAuthority of Singapore, +65-6211-0917, or jesmin_tan@ida.gov.sg; or AdrianHeng of MDK Consultants, +65-6323-0355, or adrian.heng@mdkpr.com

Source: PRNewswire

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