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Wall Street Journal Online and Tributes Launch Co-Branded Classified Obituary Section

September 22, 2008

NEW YORK, Sept. 22, 2008 (GLOBE NEWSWIRE) — The Wall Street Journal Online and Tributes.com announced today a new classified obituaries section on WSJ.com — http://wsj.tributes.com — offering the opportunity to create personalized tributes commemorating the lives of loved ones, an online community providing support during times of loss, and access to current local and national obituaries across the U.S. As part of the agreement, Tributes.com is also now featuring the Journal’s Remembrances content in its national news area, which highlights the stories of notable national figures that have recently passed away.

Within the new classified section on WSJ.com, users may create multi-media tributes honoring their loved ones. Tributes range in price, depending on the features and term selected, and include the ability to post unlimited text, pictures, and videos; memory books for family and friends to leave messages of condolence; as well as music and customized URL addresses. An enhanced suite of print obituary products in the Journal, which will appear within the paper’s Remembrances section, are also being offered as upgrade options to tributes sold on Tributes.com, the new WSJ.com classified obituaries section and by Tributes channel of funeral home partners.

“This new section on WSJ.com provides users a way to memorialize their loved ones on a national scale without the boundaries often encountered with other services, and we are pleased to be working with Tributes.com to bring this new section to our site,” said Patricia Rodeawald, director of digital classifieds for WSJ.com.

“We are very excited to work with The Wall Street Journal to enhance their obituary classified offerings both online and in print,” said Elaine Haney, president, Tributes, Inc. “The new obituary section on WSJ.com provides an important new source of distribution for our obituary content as more and more families and funeral homes rely on our platform to communicate service information and to tell and preserve the rich stories of their loved ones’ lives.”

WSJ.com debuted a significant redesign on Tuesday, Sept. 16 and has been experiencing continued traffic growth this year, including 17 million visitors in August, a 63% year-over-year increase. The redesign includes enhancements for all users, such as new navigation and expanded content, as well as features exclusively for the site’s more than one million subscribers, including an expanded Heard on the Street column, a new Management section, and Journal Community.

About The Wall Street Journal Online

The Wall Street Journal Online at WSJ.com, published by Dow Jones & Company (www.dowjones.com), is the leading provider of business and financial news and analysis on the web with more than one million subscribers and 17 million visitors per month. Launched in 1996, WSJ.com is the flagship site of The Wall Street Journal Digital Network and attracts a rapidly growing audience of industry leaders and influencers. The award-winning site provides in-depth business news and financial information 24 hours a day, including breaking business and technology news and analysis from around the world. It draws on the Dow Jones network of nearly 1,900 business and financial news staff — the largest network of business and financial journalists in the world.

The Wall Street Journal “Online” logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=2637

About Tributes.com

Tributes.com is the online resource for current local and national obituary news, lasting personal tributes and online community providing support during times of loss and grieving. Through one centralized national web destination, with over 83 million current and historical death records dating back to the 1930s, Tributes has made obituary and online memorial service information easily accessible so people can come together online and offline to remember and share the treasured stories of the important people in their lives who have passed away. Monster.com and Eons.com founder Jeff Taylor officially launched Tributes.com in February 2008. Eons, Inc. and Dow Jones & Company are strategic partners in Tributes, Inc. For more information about Tributes.com, please visit our website at www.tributes.com.

This news release was distributed by GlobeNewswire, www.globenewswire.com

 CONTACT:  Dow Jones & Company           Media Contact:           Ashley S. Huston           (212) 416-2025           ashley.huston@dowjones.com 



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