September 25, 2008

Shazam Announces Over 1.5 Million Downloads From Apple App Store in Just Six Weeks

Shazam, the world's leading mobile music discovery provider, today announced its application for the iPhone has been downloaded by over 1.5 million people in the first six weeks of its availability on the Apple App Store.

The application has been one of the most popular applications available for the iPhone and its ease of use has made iPhone users some of the most prolific Shazamers having identified more than 20 million music tracks in the last two months.

"The Shazam iPhone application has had a phenomenal user response both in the number of downloads and the number of tracks being identified," said Andrew Fisher, Shazam's CEO. "The application taps into the user's desire to discover, capture and share their music experiences and the success confirms our belief that music recognition will become a ubiquitous feature for all mobile phones in the future."

The iPhone application has allowed Shazam to deliver a comprehensive and compelling music service into the hands of consumers to move music discovery beyond music recognition. The application allows users to identify music tracks, watch the related videos on YouTube, and buy identified tracks through iTunes straight to the iPhone. Users can also tag the identified tracks with photos to instantly capture the moment and share these memories with friends.

The success of the iPhone application has epitomised Shazam's exponential growth over the past twelve months, with Shazam recently announcing that it has 20 million customers across the world.

Shazam is focused on continuing to improve its iPhone application and will be launching a premium application, based on user feedback, with additional features and functionality in the coming months; as well as increasing monetisation of the application through mobile advertising.

Shazam on the iPhone is currently available free from Apple's App Store or at

For more information on Shazam,

About Shazam Entertainment

Shazam is the world's leading mobile music discovery application - enabling consumers to experience and share music with others across mobile devices and the internet. Since its launch as the first mobile-specific service to help users discover new music six years ago, Shazam has created a new way for users to connect to each other through their music tastes and preferences.

Headquartered in London England, Shazam's solutions enhance the music strategies of more than 75 carriers across 60 markets globally, including Verizon, AT&T, T-Mobile and Vodafone.

The ShazamiD Chart, generated by the company's mobile music recognition service, is constantly referenced by the music industry as a true indicator of market interest in pre-release material and a monitor of the hit potential of a track or artist.

Shazam's successes have been recognised through numerous awards, including the Mobile Entertainment Award for Best Music Service Provider.

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