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Multicast to Provide Hosted Transcoding Solution for Adobe Flash Media Encoding Server Software

Posted on: Thursday, 25 September 2008, 15:00 CDT

ATLANTA, Sept. 25 /PRNewswire/ -- Multicast, the market-leading Internet Video Platform company, today announced that it will provide a hosted Transcoding-as-a-Service (TaaS) solution for the newly released Adobe(R) Flash(R) Media Encoding Server software. The TaaS solution is a decoupled component of Multicast's best-of-class Internet Video Platform, Vidego(TM).

A key component of delivering high-quality streaming media is how well the audio and/or video is encoded. Multicast's TaaS solution allows companies who lack the personnel or financial resources to deploy a premise-based server the ability to encode content and communicate their message more quickly.

"We are pleased to be part of Adobe's Flash Media Encoding Server software efforts and to help ensure all customers are able to access professional-level transcoding solutions," said Lou Schwartz, CEO of Multicast Media Technologies, Inc. "Our hosted TaaS solution is powerful and reliable and allows for quick transcoding of most media formats. We believe that through our TaaS technology, more businesses will be able to deliver rich multimedia content over the Internet."

In conjunction with Adobe's Flash Media Encoding Server software, Multicast's TaaS solution offers customers a customizable framework that enables companies to transform media content into a wide variety of formats, such as Microsoft Windows(R) Media, MPEG-4, DivX, H.264, and others, to FLV or F4V. Once transcoded, small- to medium-sized businesses, nonprofit organizations and Fortune 500 companies are able to deliver multimedia content across a variety of devices including web, mobile and kiosk.

"Multicast's hosted Transcoding-as-a-Service solution provides customers with flexible options to take advantage of Adobe's Flash Media Encoding Server to encode content for delivering high-quality streaming media experiences to their audiences," said Laurel Reitman, senior product manager for Flash Media Solutions at Adobe. "The result is a hosted service that can scale depending on a customer's capacity needs."

About Multicast

Multicast, is an Internet Video Platform company delivering an end-to-end management and delivery service for live and on-demand video communications. Multicast offers a best-of-class internet Video Platform, Vidego(TM) that features integrated modules, which automate all aspects of the digital media value chain -- from transcoding to asset management to publishing, monetization, and analytics. With specific industry solutions, Multicast delivers over 3,500 live Internet broadcasts each month and services nearly 1,000 customers around the world. Multicast has uniquely positioned itself as an industry leader in the delivery of online video. Founded in 2000, Multicast is privately-held and headquartered in Atlanta, Georgia.

For more information, please visit http://www.multicastmedia.com/. For more information: Justin Siefert Pam Hege Wunderkind Public Relations Multicast Media 404-601-3660 x 113 678-325-4208 jsiefert@wunderkindpr.com phege@multicastmedia.com

Multicast

CONTACT: Justin Siefert of Wunderkind Public Relations,+1-404-601-3660 x 113, jsiefert@wunderkindpr.com; or Pam Hege of MulticastMedia, +1-678-325-4208, phege@multicastmedia.com

Web site: http://www.multicastmedia.com/

Source: PRNewswire

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