October 2, 2008
“World’s Local Bank” HSBC Deploys Nortel Unified Communications Solution
HSBC, one of the world's largest banking and financial services organizations, has selected a Nortel(1) (TSX: NT)(NYSE: NT) unified communications solution for its global pilot within the HSBC London Headquarters at Canary Wharf.
The solution aims to support HSBC's global collaboration, increasing the speed and efficiency of the bank's business; initially for some 1,000 executive staff in London and thereafter extending out to more than 50,000 users across HSBC's global operating areas in North America, Europe and Latin America.
HSBC selected Nortel for the maturity of its unified communications products, its cross-platform voice and video integration, and ability to introduce unified communications capabilities into a range of existing HSBC application systems.
Nortel will use this expertise to enhance existing HSBC business and support processes with dial-by-name, click to video, click to conference and other functionality accessible from desktops, laptops, Blackberry devices and mobile phones.
HSBC gains advantage from its global strength and local reach. The unified communications environment will enable HSBC to allow its global management teams to work together more quickly, efficiently and effectively, anywhere, anytime.
In addition, the solution had to provide a common communications environment to support HSBC executive mobility including hotdesking, home working and travel. Nortel was able to use the flexibility of the Nortel Agile Communication Environment (ACE) -which leverages Service Oriented Architecture (SOA) and web-services - to deliver this new unified communications functionality with agility and speed.
HSBC's prior investments in PBX and video communications are leveraged by providing integration between multi-vendor communications environments. This integration aspect of the solution helps to avoid the challenges and costs inherent in seeking a single vendor technology on a global scale.
"It's increasingly important to be able to use the skills and talents of a corporation's worldwide management team as a single, united resource," said Tim Cureton, group head of telecommunications, HSBC. "Our unified communications solution is aimed at joining-up the decision-makers within our company globally and placing the control and convenience of their personalized communications environment in their hands. Orientating voice, video and text communications around the user - and not as it was with the user around the technology - is key to operating as one HSBC and increasing our competitive advantage on a transnational scale. By working with Nortel we've been able to start realizing our goal of an integrated single executive communications infrastructure."
"HSBC's global deployment of unified communications is designed to provide competitive differentiation by enhancing existing methods of communication and preserving existing investment," said Joel Hackney, president enterprise solutions, Nortel. "The advantage of unified communications is that it embeds instant communications into the familiar desktop environment. For HSBC, its real power is that it enables communications to be fully integrated into HSBC's business processes driving enhanced order and efficiency."
"Because the HSBC unified communications solution enables presence capabilities, users can see immediately if a person they need to contact is available and be able to click-to-call from the desktop," added Richard Tworek, general manager of SOA at Nortel. "The solution enables these capabilities directly from business applications, so that a person can determine, for example, who provided information on a spreadsheet, find out if that person is available and be able to contact them instantly via a mouse click. The solution also determines how best to reach that person, be it via IM, telephone, videoconference or email."
Nortel unified communications solutions deliver an ROI up to 178 percent; with up to 30 percent savings on mobile communications. Nortel helps solve the business challenges of more than 9,000 financial institutions around the globe and is behind the world's most important stock exchanges.
Nortel is a recognized leader in delivering communications capabilities that make the promise of Business Made Simple a reality for our customers. Our next-generation technologies, for both service provider and enterprise networks, support multimedia and business-critical applications. Nortel's technologies are designed to help eliminate today's barriers to efficiency, speed and performance by simplifying networks and connecting people to the information they need, when they need it. Nortel does business in more than 150 countries around the world. For more information, visit Nortel on the Web at www.nortel.com. For the latest Nortel news, visit www.nortel.com/news.
Certain statements in this press release may contain words such as "could", "expects", "may", "anticipates", "believes", "intends", "estimates", "targets", "envisions", "seeks" and other similar language and are considered forward-looking statements or information under applicable securities legislation. These statements are based on Nortel's current expectations, estimates, forecasts and projections about the operating environment, economies and markets in which Nortel operates. These statements are subject to important assumptions, risks and uncertainties, which are difficult to predict and the actual outcome may be materially different from those contemplated in forward-looking statements. For additional information with respect to certain of these and other factors, see Nortel's Annual Report on Form10-K, Quarterly Reports on Form 10-Q and other securities filings with the SEC. Unless otherwise required by applicable securities laws, Nortel disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
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Contacts: Nortel Greta Brown +44-(0)1628-432968 Email: [email protected] Nortel David Salvatore (613) 765-6807 Email: [email protected] Website: www.nortel.com