Cohn, Overstreet & Parrish Welcomes New Clients and Launches Social Media Product
ATLANTA, Oct. 2 /PRNewswire/ — Cohn, Overstreet & Parrish (CO&P), an Atlanta-based communications agency specializing in integrated marketing and public relations offerings, has announced the addition of six new clients during the third quarter of 2008. In addition, the agency has hired Taylor Wolfe and its Interactive Division has launched Community Connections, which connects local communities through social networking.
As the agency of record for these organizations, CO&P will provide a variety of services, including media relations, website design, analyst communications and trade show support. The new clients include:
— Flexplay Entertainment: Publicity and analyst relations support for this exclusive worldwide marketer of time-limited “no-return” rental DVDs.
— The Community Foundation of West Georgia: Marketing and communications support for this public charity striving to enhance the quality of life for the people of West Georgia.
— DeKalb County Board of Health: Marketing collateral and web site development.
— Blalock Lakes: Developing marketing collateral and targeted sales-driving programs for a Cousins Properties land division project located in Coweta County.
— JuneKat Books: Public relations and marketing strategies for the launch of new author’s series of children’s book.
— CWNP Wi-Fi Training and Certification: Publicity and analyst relations support for an Atlanta-based company that has set the industry standard for vendor neutral, enterprise WLAN certifications for IT professionals.
“Selecting CO&P was a simple choice for us when we sought a single partner who understands our complex business and could develop an integrated communications approach,” said Cary Chandler, President of CWMP. “Working with CO&P will allow us to focus on growing the core business.”
Amy Woodward Parrish, Partner and Chief Marketing Officer for CO&P, said, “Each of these clients is undergoing a major business change — whether it’s a new product launch or a repositioning — and we appreciate their confidence in our integrated approach to delivering key company messages to our clients’ business-critical audiences. The diverse backgrounds of our management team allow us the opportunity to handle a variety of industries and marketing challenges.”
CO&P’s Interactive Division has launched its first Community Connections social networking site. Orlando Connections is an online community targeting the Orlando market and can be leveraged to serve the tailored social media needs of other communities around the country. The inaugural website is an innovative social community and central resource center which hyper-targets groups with specific interests for Orlando, Fla., and can be found at http://www.orlandoflconnections.com/ . Consumers are able to connect to web “branches” on the site dedicated to seniors, dog lovers and those who enjoy technology.
The agency also welcomes Taylor Wolfe, who brings a variety of consumer brand public relations experience to the agency in her role as an Assistant Account Executive. Her main responsibilities at CO&P include local store marketing and public relations support for Chick-fil-A. She also provides media relations and strategic support for All Pro Dad, A New Leaf Studio and Flexplay Entertainment.
Cohn, Overstreet & Parrish
CONTACT: Rob Kremer of Cohn, Overstreet & Parrish, +1-404-961-2224
Web site: http://www.orlandoflconnections.com/