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Wi5Connect Appoints David Bradford, Renowned Social Media Entrepreneur, to Advisory Board

Posted on: Wednesday, 8 October 2008, 06:00 CDT

Wi5Connect, a pioneer in "enterprise social learning communities," today appointed renowned entrepreneur David Bradford to the company's Advisory Board. David Bradford has served as CEO, Founder and Advisor to multiple Web 2.0 companies including LinkingUniverse.com, FundingUniverse.com, Turbulin.com, Greenwala.com. Matchbin.com, and LegalZoom.com. The company he co-founded last year, Linking Universe, has been cited as one of the most powerful business applications on Facebook. He now serves as a Senior Vice President for Fusion-io, another hot technology company emerging from Utah's Economy.

"Wi5Connect is helping organizations leverage Web 2.0 and Learning Management Systems to deliver solid and measurable business results," Bradford said. "The concept of embedding learning management into online communities allows companies to not only increase employee retention but also accelerate employee training in ways that produce a return on Investment (ROI) with amazing accuracy, which is an element that has been primarily lacking in social networking initiatives so far."

Wi5Connect executives note that early online communities based on the company's LearnSocial and CommSocial platforms are exceeding Google Benchmark results for time spent, pages viewed and return visits (the key metrics for assessing true audience engagement) by as much as 73 to 1,300 percent.

With a professional career that spans three decades, David Bradford is heavily involved in private equity, and known in social networking circles as a true "Super Connector" with a vast network of thousands of contacts that he is able to align and ignite in the pursuit of business, community and personal goals.

"We are extremely pleased to welcome David Bradford to our Advisory Board," said Matthew Bowman, VP Sales & Marketing for Wi5Connect. "His background is an ideal complement to the mission and objectives Wi5Connect is working to achieve as we scale to the national and global market in the balance of 2008 and beyond."

About Wi5Connect:

Wi5Connect is dedicated to making the power of Web 2.0 available to every business by making its results predicable, its use easy, its data actionable and its implementation affordable.

With a rapidly growing client base of Fortune and Inc 500 clients, Wi5 Connect is emerging as the leader in Web 2.0 technologies by pioneering the ability for companies to harness the power of social networks to create definitive, predictable and meaningful business outcomes.

Wi5 solutions help companies achieve mission critical objectives such as generating and cultivating leads into qualified prospects, broadening customer use of their products, educating employees, connecting with the market and clients in ways never before possible and better competing in a Web 2.0 world. To learn more, visit www.wi5connect.com.


Source: Business Wire

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