October 8, 2008
BroadSoft and Microsoft Launch Unified Communications Service
BroadSoft, a US-based provider of VoIP application software, and Microsoft have announced the general availability of a hosted unified communications service for business of all sizes from BroadSoft, based on Microsoft software.
It is claimed that the new unified communications service integrates communication options such as instant messaging, e-mail, phone and video. It also enhances business processes by integrating communications features with business process software, including customer relationship management, accounting and enterprise resource planning.Built on the Microsoft solution for Hosted Messaging and Collaboration version 4.5 and integrated with BroadSoft's BroadWorks business telephony platform, the unified communications offering is claimed to help improve the efficiency of how employees communicate, increasing productivity across all functional areas.
Michael Tessler, CEO and president of BroadSoft, said: "This solution also delivers productivity benefits for small and medium-sized businesses and large businesses by integrating telephony and desktop applications without the carrying costs of premise equipment and support."