October 13, 2008

Renesas Technology Kicks Off U.S. Developers’ Conference

Renesas Technology today opened the doors to Renesas Developers' Conference (DevCon), a must-see event for embedded design engineers using or evaluating Renesas microcontrollers (MCUs) and microprocessors (MPUs). Renesas DevCon is the company's first large-scale technical conference of its kind in the U.S., and is expected to draw more than 250 design engineers from North and South Americas.

Beginning today, the three-day technology conference gives system designers developing embedded systems special access to the latest advances in MCU and MPU technology. Attending engineers will have the opportunity to attend lectures, participate in hands-on labs, share ideas and mingle with industry leaders -- all within the warm ambiance of San Diego's historic Gaslamp district.

Among the more than 80 scheduled technical sessions are lectures covering robust CAN connectivity for networking, direct-drive for TFT LCD panels, motor control for home appliances and FlexRay technology for automobiles. Lectures and hands-on laboratories are being led by embedded systems experts from Renesas and technology partners from the large community of third-party suppliers that supports Renesas MCUs and MPUs.

Details of the Conference Program

Keynote Presentations:

-- Tuesday, 10/14 - "The Renesas Journey," by Dr. Katsuhiro Tsukamoto, president and COO of Renesas Technology

-- Tuesday, 10/14 - "Enhancing Quality of Life," by Ali Sebt, executive vice president of Renesas Technology America


-- Arrow Electronics

-- Avnet

-- Digi-Key

-- Micrium

-- Nu Horizons Electronics

-- EE Times (TechInsights)

Featured Panel Session:

Wednesday, 10/15 - "MCUs: Future Device Developments and Application Issues." Participants in this forward-looking panel session are Yasushi Akao, board director & executive general manager, MCU business group, Renesas Technology America, Inc.; Will Strauss, president of Forward Concepts; Jean Labrosse, CEO, Micrium; Nadim Shehayed, US area manager, IAR; Rich Nass, editor-in-chief, Embedded Systems Design

For more information about the Renesas Developers' Conference, please visit: www.renesasdevcon.com

About Renesas Technology Corp.

Renesas Technology Corp. is one of the world's leading semiconductor system solutions providers for mobile, automotive and PC/AV (Audio Visual) markets and the world's No.1 supplier of microcontrollers. It is also a leading provider of LCD Driver ICs, Smart Card microcontrollers, RF-ICs, High Power Amplifiers, Mixed Signal ICs, System-on-Chip (SoC), System-in-Package (SiP) and more. Established in 2003 as a joint venture between Hitachi, Ltd. (TOKYO:6501) (NYSE:HIT) and Mitsubishi Electric Corporation (TOKYO:6503), Renesas Technology achieved consolidated revenue of 951 billion JPY in FY2007 (end of March 2008). Renesas Technology is based in Tokyo, Japan and has a global network of manufacturing, design and sales operations in 17 countries with 26,800 employees worldwide. For further information, please visit http://www.renesas.com

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