• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Gehua Cable Delivers 2008 Beijing Olympics Coverage Using BigBand Networks' Digital Video Platform

Posted on: Wednesday, 15 October 2008, 06:00 CDT

BigBand Networks, Inc. (NASDAQ: BBND), a leading innovator in digital video networking, today announced that Gehua Cable provided coverage of the 2008 Beijing Summer Olympics Games using BigBand's Broadband Multimedia-Service Router (BMR). BigBand's BMR platform continues to be used today in Gehua's digital TV network headend system to reliably deliver video content to 1.7 million Beijing residents.

"The 2008 Beijing Olympics were a landmark event for our nation and it was Gehua's mission to provide a high-quality broadcast," said Mr. Wang Zhenhua, executive vice general manager at Gehua. "BigBand's BMR platform provided the reliability and performance needed during the Olympic Games, enabling more than 1.7 million digital TV viewers across Beijing to enjoy a memorable telecast."

Gehua first began installing the BigBand platform in its cable headends in 2006 and now has a dozen BMRs deployed across its network. Gehua plans to expand the digital video services it offers its subscribers to include more high definition programming, broader choices in on-demand titles, customer interactivity and more.

"China has demonstrated to a global audience that its infrastructures, including its digital television networks, are rapidly becoming world-class," said David Heard, BigBand's chief operating officer. "The BigBand BMR, one of the most widely-deployed video networking platforms in the world, provided the performance needed by Gehua to deliver Olympics coverage to millions of residents."

The BigBand BMR1200 is a robust platform designed from the ground up to be carrier-class and offer five 9's availability. It is field-proven, having been deployed by over 200 service providers worldwide, in 4,000-plus installations. The BigBand BMR is intended to offer the flexibility needed to support applications such as HDTV, video on demand, network-based DVR, digital television management, IP video transport and digital simulcast. It allows service providers to cost-effectively scale their networks from hundreds of subscribers up to millions. Please visit http://www.bigbandnet.com/index.php/bmr1200.html for more information on the BigBand Broadband Multimedia-Service Router or email us at info@bigbandnet.com.

About BigBand Networks

BigBand Networks, Inc. (NASDAQ: BBND) provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video-networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, advanced advertising, video-on-demand and interactive TV. BigBand Networks' customers include more than 200 service providers -- including six of the ten largest service providers in the U.S. -- and leading cable and telco service providers in North America, Asia, Europe and Latin America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email info@bigbandnet.com or visit www.bigbandnet.com.

BMR and all other BigBand Networks' brand and product names are service marks, trademarks or registered trademarks of BigBand Networks, Inc. in the United States and other countries. All other marks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act of 1995 and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited to Gehua Cable's plans to expand its digital video service offers, as well as the functionality, programming potential and other potential benefits to be derived by our customers (including Gehua Cable) from the use of the BigBand Broadband Multimedia-service Router (BMR). These forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for BigBand's products, design flaws in the BigBand Broadband Multimedia-service Router (BMR), shifts in customer demand, shifts in strategic relationships, delays in BigBand's ability to deliver or decisions to discontinue its products and services, or announcements by competitors. These and other risks may be detailed from time to time in BigBand's periodic reports filed with the Securities and Exchange Commission, copies of which may be obtained from www.sec.gov. BigBand Networks is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release.

 Press Contacts: David Ronald BigBand Networks +1 650-995-5059 Email Contact  Stacy O. Mitchell JLM Partners +1 206.381.3600 Email Contact

SOURCE: BigBand Networks, Inc.

Source: MARKET WIRE

More News in this Category