October 28, 2008
TechWeb’s InformationWeek Business Technology Network Launches PlugIntoTheCloud.Com, A New Destination Web Site Devoted to All Things Cloud Computing
SAN FRANCISCO, Oct. 28 /PRNewswire-FirstCall/ -- InformationWeek Business Technology Network today announced the launch of a new Web site, PlugIntoTheCloud.com (http://www.plugintothecloud.com/), a blog-based site providing comprehensive coverage of cloud computing. The new web site features expert-led and written blog posts and news stories, as well as video, in-depth reports, and relevant links to events and other cloud resources. PlugIntoTheCloud.com covers the wide range of issues associated with cloud computing, such as emerging service options, business and technology applications, infrastructures and architectures, management tools, security approaches, and all the opportunities and challenges of cloud computing.
Cloud computing refers to the delivery of on-demand IT resources, including applications, servers and storage, from outside of the corporate data center. There is much discussion in the computer and software industry on the benefits and disadvantages of cloud computing and PlugIntoTheCloud.com aims to decipher what's important to CIOs and IT decision makers. The site will also provide a point-of-view for these professionals to develop a deep understanding of the technology and issues in defining their own cloud computing strategy.
The site was launched based on user demand as cloud computing has become one of the hottest topics in business technology and is rapidly moving up on the agenda of IT professionals. In fact, a recent InformationWeek Research report found that nearly 30% of companies are evaluating cloud-based computing solutions. The launch also comes in the midst of economic uncertainty. While business technology professionals are interested in the promise of cloud computing's easy-to-use, lower-cost services, there are very real questions about the reliability of cloud services, the risk and the legal and policy implications of storing corporate data outside of their own data centers.
PlugIntoTheCloud.com is part of the InformationWeek Business Technology Network, a network of nine (9) technology-specific destination sites and media brands that delve into the most critical technologies businesses and IT decision makers are using to create business value. The editor and lead blogger of the site is 20-year technology veteran John Foley, who also serves as Editor for InformationWeek.
"PlugIntoTheCloud.com gives our business technology decision-maker audience a resource for objective analysis and expert opinion on cloud computing," Foley said. "This new computing model is high on the to-do lists of many CIOs, and PlugIntoTheCloud.com aims to give these busy executive decision makers a deep understanding of what this trend means for their business and technology investments."
PlugIntoTheCloud.com has a robust line-up of editors, bloggers, real-world IT professionals and subject matter experts regularly contributing, including J. Nicholas Hoover, Mary Hayes Weier, Andrew Conry-Murray, and guest bloggers.
For more information about PlugIntoTheCloud, please visit: http://www.plugintothecloud.com/
About InformationWeek Business Technology Network (http://www.informationweek.com/)
The InformationWeek Business Technology Network is a powerful network of industry-leading - and trusted - brands that provide professional business technology buyers with the information, perspective and tools they need to make optimal technology decisions; and technology marketers with high impact programs that place their solutions into buyers' workflow as decisions are being made. The Network, which includes industry-leading sites such as informationweek.com, bMighty.com, byteandswitch.com, darkreading.com, networkcomputing.com, internetevolution.com, plugintothecloud.com, and intelligententerprise.com, provides business technology decision-makers the news, analysis and perspective they need to make informed decisions how and when they want it, 24/7. More than 9.63 million business technology decision-makers world-wide* actively interact and engage with InformationWeek Business Technology Network's brands, content and services monthly.
*based on monthly connections across IWBTN brands About TechWeb (http://www.techweb.com/aboutus)
TechWeb, the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3 million* business technology professionals actively engage in our communities created around our global face-to-face events Interop, Web 2.0, Black Hat and VoiceCon; online resources such as the InformationWeek Business Technology Network, Light Reading, Intelligent Enterprise, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end services ranging from next-generation performance marketing, integrated media, market research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.
*13.3 million business decision-makers: based on # of monthly connections across TechWeb brands.
About United Business Media Limited (http://www.unitedbusinessmedia.com/)
United Business Media Limited (UBM) is a global media and marketing services company that informs markets and brings the world's buyers and sellers together at events, online, in print, and with the information they need to do business successfully. UBM serves professional and commercial communities, from IT professionals to doctors, from journalists to jewelry dealers, from farmers to pharmacists around the world. UBM employs more than 6,500 people in more than 30 countries. UBM's businesses operating in the US include CMPMedica, Commonwealth Business Media, Everything Channel, PR Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the London Stock Exchange (UBM.L) and has a market capitalization of $1.6 billion.
Contact: Ellen Asuncion Sr. Marketing Manager 949.223.3622 [email protected]
CONTACT: Ellen Asuncion, Sr. Marketing Manager of TechWeb,+1-949-223-3622, [email protected]
Web Site: http://www.informationweek.com/
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