October 29, 2008

LinkedIn Launches New Application Platform to Help Members Get Down to Business

LinkedIn, the world's largest professional network, today announced the availability of partner applications on LinkedIn's application platform. The LinkedIn Intelligent Applications (InApps) platform is designed to enable companies to develop professional applications for LinkedIn's over 30 million members. To kick-off the launch, LinkedIn has worked with a selection of leading companies whose solutions help professionals with various activities ranging from file sharing to project management to business travel. Applications from Amazon, Box.net, Google, Huddle, Six Apart, SlideShare, Tripit and WordPress are now available to LinkedIn members.

"More than 30 million professionals worldwide come to LinkedIn to get business done, so we set out to offer applications that enable people to more effectively collaborate with their networks on a wide range of daily professional activities," said Dan Nye, CEO of LinkedIn. "We chose to work with leading companies whose services make sense for how our members use LinkedIn - for collaboration, information sharing and developing opportunities."

LinkedIn is working with partners to ensure a good user experience and chooses partners based on the professional utility of applications, the quality of technology and content, and the integrity of the company's privacy practices. Companies who develop applications for the InApps Platform extend their brands to reach LinkedIn members and can take advantage of unique advertising and revenue share opportunities with LinkedIn.

LinkedIn will continue to work with new partners to build applications that help professionals enrich their profiles, share and collaborate with their network, and get key insights to help them be more effective and get work done. Applications are free and can be installed at:


Applications that will be available at launch are:

Reading List by Amazon

The Amazon Reading List is a fully integrated application that allows LinkedIn members to share the books they are reading with other LinkedIn members. Professionals can discover what they should be reading by following updates from their connections, people in their industry, or other LinkedIn members who share their professional interests.

Box File Collaboration

The Box.net Files application helps LinkedIn members manage important files online. The application lets LinkedIn members share content on their profile, and securely collaborate and exchange documents with friends and colleagues who are connections on LinkedIn. In addition to providing free storage and collaboration features, key documents can also be featured directly on a member's profile - a perfect way to showcase recent work, past deals, or a portfolio.

My Travel by Tripit, sponsored by Courtyard at Marriott

My Travel shows LinkedIn members where their entire professional network is traveling to and when connections will be in the same city. The My Travel application allows members to easily meet up at the next industry event or re-connect with old friends. The Tripit application is being sponsored by Courtyard at Marriott.

Google Presentations

Google Presentations allows LinkedIn members to embed a presentation on their profile to showcase a recent talk or presentation, displaying a visual portfolio of professional accomplishments in an easy to use click thru format on a LinkedIn profile.


The WordPress application allows LinkedIn members to sync WordPress blog posts with their LinkedIn profile in order to share their posts with their connections.


SlideShare allows LinkedIn members to share presentations with colleagues and connections on LinkedIn, and find experts for certain industries and topics that also have presentations to share. SlideShare offers an opportunity for professional branding by allowing members to embed presentations into LinkedIn profiles to feature their portfolio and work.

Blog Link by Six Apart

Blog Link allows members to display blog posts on their LinkedIn profile. Blog Link supports blogs from numerous platforms - including TypePad, Movable Type, Vox, WordPress.com, WordPress.org, Blogger, and others - allowing bloggers to share their original content with their professional networks. It also enables LinkedIn members to see what others in their network are blogging about.

Huddle Workspaces

Huddle gives LinkedIn members private, secure online workspaces packed with simple yet powerful project, collaboration and sharing tools for working with connections.

Company Buzz by LinkedIn

The Company Buzz application allows members to track what is said about their company on Twitter. The application is a filter for Twitter conversations based on search terms and can be customized by members, allowing them to see who is talking about their company and products. The application shows tweets, trends and top keywords.

For more information please see the LinkedIn blog: http://blog.linkedin.com/blog/2008/10/announcing-appl.html

About LinkedIn

LinkedIn takes your personal business network online, giving you access to people, jobs and opportunities like never before. Built upon trusted connections and relationships, LinkedIn has established the world's largest and most powerful business network. Currently, over 30 million professionals are on LinkedIn, representing all five hundred of the Fortune 500 companies, as well as a wide range of household names in technology, financial services, media, consumer packaged goods, entertainment, fashion, and numerous other industries. LinkedIn is backed by world-class investors including Sequoia Capital, Greylock Partners, the European Founders Fund, Bessemer Venture Partners, Bain Capital Ventures and now Goldman Sachs, The McGraw-Hill Companies, and SAP Ventures.