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Michael Dell Keynotes Salesforce.Com Dreamforce Conference

November 4, 2008

Dell Inc. (NASDAQ: DELL):

— Says smart businesses will weather downturn by making IT investments that Simplify and Save.

— Companies should rethink where IT inefficiencies may exist.

— Cloud computing, blade servers, virtualization and open-systems storage to drive next wave of enterprise productivity.

The News:

— Mr. Dell suggests businesses focus on information technologies that deliver hard returns, measurable cost and energy savings by

— Consolidating planned technology investments;

— Aligning with technology providers best positioned to weather current economic conditions, and

— Rethinking the status quo, looking for fundamental inefficiencies and significant productivity-enhancing opportunities such as iSCSI storage, virtualization, and IT-as-a-Service and Software as a Service (Saas) can enhance productivity and lower overall costs.

— Dell has used Salesforce.com SaaS technology to:

— Rapidly evolve its business model, scaling globally while improving productivity.

— Field ideas from more than 10,000 customers through its IdeaStorm Web site.

— Align approximately 20,000 members of its global sales team and integrate thousands of its PartnerDirect global channel partners.

— Mr. Dell also highlighted innovative new Dell products including the super-light E-Family commercial laptops featuring all-day battery life, and the M109S projector, which was suggested by customers on Dell’s IdeaStorm Web site.

Michael Dell quotes:

— These are challenging times but winning companies will take this opportunity to boost efficiency and emerge even stronger.

— Reducing IT cost and complexity improves productivity and long-term competitiveness.

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services they trust and value. For more information visit www.dell.com.

Additional information:

Michael Dell’s Dreamforce Keynote

Dell at Dreamforce on Flickr

Dreamforce information on Salesforce.com

Dell’s Simplify IT Web site

Michael Dell’s Simplify and Save blog post

Dreamforce Facebook Group

Dell and the Dell logo are trademarks of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.




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