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Oodle and High Gear Media Sign Auto Classifieds And Content Syndication Agreement

November 6, 2008

PALO ALTO, Calif., Nov. 6 /PRNewswire/ — Oodle (http://www.oodle.com/), the fastest growing classifieds site, and High Gear Media (http://www.highgearmedia.com/), formerly known as the Car Advisory Network, today announced a partnership introducing online classifieds to High Gear Media’s flagship service, TheCarConnection.com. The addition of classifieds to TheCarConnection.com makes it easy for people to buy or sell used cars anywhere in the country.

As part of the partnership, car reviews by TheCarConnection.com’s expert editors will also be integrated into all relevant automotive ads on the Oodle Network, which provides classifieds for such leading brands as Cox Interactive, MySpace, Walmart, The Washington Post, San Diego Union Tribune, Military.com and Lycos.

“There is no shortage of automotive information online. The challenge is sorting through it and making sense of it all,” said Hesky Kutscher, CEO of High Gear Media. “By gathering the best car information from other websites, adding our own editors’ expertise and now, integrating Oodle’s automotive classifieds nationwide, we are creating the ultimate car site for those in the market to buy a new car.”

Oodle powers classifieds for leading media companies, portals and social networking sites on the Web. “Now, no matter where on the Web Oodle users are accessing automotive classifieds, they will be able to get TheCarConnection.com’s expert opinion on the specific cars they are considering buying. And potential car buyers doing their preliminary research on TheCarConnection.com will be able to easily search Oodle’s classifieds to see if the vehicle they are interested in is for sale nearby.”

About Oodle

Oodle (http://www.oodle.com/) is reinventing online classifieds. Bringing together more than 40 million listings from over 80,000 sites, Oodle improves the way people buy and sell locally. Offering the most comprehensive search, convenient email alerts and information, Oodle empowers consumers to make better buying decisions. Oodle also syndicates listings — published by local marketplaces or directly posted by consumers — across the Web, helping sellers reach the most potential buyers.

Since its launch in 2005, Oodle has grown rapidly and attracts over 5.5 million unique visitors each month. The Oodle Network powers classifieds for over 250 leading local and national brands, including MySpace, Cox Interactive, Media General, The Washington Post, San Diego Union Tribune, Military.com and Lycos. The Oodle Network offers media companies and portals a proven business model for free listings and the best classifieds marketplace for their customers.

Oodle is also available in the UK (http://www.oodle.co.uk/) and Canada (canada.oodle.com).

About High Gear Media

High Gear Media is a next generation media company building a network of owned-and-operated websites targeting car buying audiences by vehicle and lifestyle market segments. Its first website, TheCarConnection.com, gathers the best automotive reviews and articles from around the web and adds its expert editors’ analysis and advice to help car buyers select the right car. Other sites in the network include: AllAboutPrius.com, FordReports.com and ToyotaMonitor.com. High Gear Media is based in Palo Alto, Calif. and received its Series A funding from Accel Partners and Greylock Partners. For more information on High Gear Media, go to http://www.highgearmedia.com/.

High Gear Media

CONTACT: Marivi Lerdo de Tejada of High Gear Media, +1-415-577-4318,marivi@highgearmedia.com

Web site: http://www.highgearmedia.com/http://www.thecarconnection.com/http://www.oodle.com/




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