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Photo Editing Is Now a Picnik for SmugMug Users Worldwide

November 11, 2008

SmugMug.com and Picnik.com today announced the integration of Picnik’s photo editing capabilities with SmugMug’s leading photo sharing site.

With this new integration, SmugMug users can view and organize their photos, then take their photo experience to a new level by adding elements of creativity and personalization utilizing Picnik’s photo editing features. SmugMug users will now have full access to Picnik’s basic editing tools along with its long list of special effects such as color boost, vignette, infrared, panography, frames, shapes, text, layers and collage — all within the SmugMug site.

“My eyes light up every time I click the Picnik button,” said Chris MacAskill, president of SmugMug. “It’s fun and friendly, and helps photos come alive.”

“Everyone knows SmugMug is the Ferrari of photo-sites,” said Jonathan Sposato, Picnik chief executive officer. “Now, that Ferrari has a jet engine in it.”

The Picnik plus SmugMug integration is seamless and instant. SmugMug users will be able to edit their photos by simply clicking the ‘edit’ button on their SmugMug upload page, edit gallery page or their tools menu.

Over the last six months, Picnik has grown extraordinarily fast and now hosts more than 19 million visits a month, with double-digit month-to-month growth. The ad-supported free version is available to anyone with an Internet browser. The Premium version, which includes an ad-free experience and an even broader range of tools and features, is available for $24.95/year.

About Picnik

Picnik.com gives real people photo-editing superpowers. Because Picnik lives online, users get fast, easy access to a powerful set of photo editing tools for editing, sharing, and printing images using any Internet browser (Internet Explorer, Firefox, Safari, Mozilla, etc.) on any computer platform (PC, Mac, Linux).

Picnik is fast, fun, and easy-to-use and is fully integrated with a wide variety of Web sites including Flickr, Facebook, SmugMug, Photobucket, MySpace, Webshots, Box.net, Picasa Web Albums and Lexmark. With Picnik, you can edit your photos wherever they are from wherever you are.

The Picnik team, headquartered in Seattle, is dedicated to making great, affordable software for real people. Picnik is also committed to leaving a light carbon footprint by encouraging environmentally conscious business practices and keeping it green in all we do.

For more information, demos, screenshots of the new features or a reviewer’s guide please visit: http://press.picnik.com.

About SmugMug

Since 2002, snap-shooters, passionate amateurs, and pro photographers have added more than 400 million photos to SmugMug. Founded by father and son Chris and Don MacAskill, SmugMug was created based on the duo’s love for the Internet and digital photography. SmugMug is the largest independent profitable photo sharing site, one that continues to follow its vision for a destination free from outside pressures.

With more than 350,000 paying customers, the company continues to double annually. With a great sense of responsibility for the photos stored on the site, SmugMug has become the trustee for the priceless images of amateur and professional photographers all over the world.

For more information, point your browser to www.SmugMug.com.

 Press Contact: Erica Chandler MWW Group 206.689.8505 Email Contact

SOURCE: Picnik.com




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