November 12, 2008
Four Door Media Enters Licensee Agreements With Top Car Manufacturers for Road Mice(TM) Launch
Four Door Media, designer, manufacturer, and distributor of specialized computer based products and accessories, today announced that General Motors, Dodge, Chrysler and Ford are the first to grant licensee approvals for Road Mice(TM), a new car shaped wireless optical computer mouse. The agreement gives Four Door Media rights to develop and market replicas of great American vehicles, including the Corvette Z06, Chevy Camaro Concept, Dodge Charger and Ford Mustang GT, which are available now at www.roadmice.com.
"We continue to be approached by top automotive manufacturers and their licensing agents to produce Road Mice with their likeness and image for both promotional and consumer products," says Dan Cwieka, chief executive officer of Four Door Media. "We are thrilled that manufacturers understand and support the exciting new Road Mice consumer concept, and look forward to establishing long-standing relationships with these companies by supplying both business to business and consumer product offerings."
Four Door Media will regularly expand its Road Mice lineup by adding new makes and models. Upcoming Road Mice holiday introductions include: the Ford GT, Chrysler HEMI(R) 300C and PT Cruiser, the Dodge Challenger SRT8, and Viper SRT10. Incorporating eye-catching colors, sleek body styles and high speed performance, potential licensors can be confident that each new Road Mice model will feature the finest details of the car being replicated in order to put their brand message in the palm of consumers' hands.
"Car and technology enthusiasts alike are already responding very positively to the introduction of Road Mice, and we are confident that this innovative computer mouse will continue to be an affordable and creative vehicle for brand endorsement," adds Cwieka.
Road Mice are available for $44.95 on www.roadmice.com and are PC and Mac compatible, suitable for both desktops and laptops. Resellers and potential licensors should visit www.fourdoormedia.com or call 1-408-Car-Mice (408.227.6423) with questions or requests.
About Four Door Media
Four Door Media is a specialized electronic products and entertainment company that creates, manufactures, markets and distributes, nationally and internationally, computer based products and accessories that entertain, promote and educate. The company was founded with a focus on marketing products that relate to the automotive industry and appeal to consumers across a wide range of market segments. Other products include USB flash drives and custom mouse pads. For information please visit www.fourdoormedia.com.
General Motors Trademarks used under license to Four Door Media, Inc.
Ford Mustang and Ford GT are registered trademarks owned and licensed by Ford Motor Company
Dodge and HEMI(R) are trademarks of Chrysler LLC. Dodge Challenger, Dodge Charger, Dodge Viper and their trade dress are used under license by Four Door Media. (C) Chrysler LLC 2008
Chrysler, Plymouth, HEMI(R) and related logos, vehicle model names, and trade dress are trademarks of Chrysler LLC and are used under license. (C) Chrysler LLC 2009