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Last updated on May 31, 2012 at 19:03 EDT

Leading Distribution Company Picks Microsoft Dynamics AX 2009 to Boost Online Sales, Drive Business Growth

December 4, 2008
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REDMOND, Wash., Dec. 4 /PRNewswire-FirstCall/ — Microsoft Corp. today
announced that Penn Jersey Paper Co., a leading distributor of foodservice
disposables, janitorial supplies, restaurant equipment and supplies, and
supermarket packaging, has selected Microsoft Dynamics AX 2009 to further grow
its business and ramp up its presence on the Web with expanded e-commerce
capabilities.

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Microsoft Dynamics AX 2009, to be implemented at Penn Jersey by Microsoft
Certified Partner MBS Dev Inc., will replace an existing commerce@work
enterprise resource planning (ERP) solution that the company’s increasing head
count and diversifying business had outgrown. Penn Jersey recently branched
into retail sales besides its core wholesale operations and expanded its
customer base to include restaurants and airport terminals.

Microsoft Dynamics AX 2009 is a flexible, cost-effective ERP solution that
enables businesses to optimize their processes, drive down costs, work
smarter, fuel productivity and grow revenue. Penn Jersey Paper chose
Microsoft Dynamics AX 2009 over rival offerings from Activant Solutions Inc.,
Epicor Software Corp. and Universal Business Systems Inc. because of its
versatile, sophisticated functionality.

Executives also were impressed by Microsoft’s commitment to the long-term
development of the product and the keen understanding of their vertical
industry brought to the table by MBS Dev, which specializes in creating
Microsoft Dynamics AX 2009 software extensions for the specific needs of firms
in the distribution sector.

“Microsoft Dynamics AX 2009′s advanced features and functionality with MBS
Dev’s industry expertise will enable us to streamline our processes and
promote best practice, maximize data accuracy, spur productivity and squarely
meet our vertical industry needs,” said Penn Jersey Paper procurement manager

Thomas Furia III. “The solution will form a cornerstone of our long-term
strategy to grow our business while running a tight, efficient and economical
operation internally.”

Penn Jersey will implement Microsoft Dynamics AX 2009 alongside the MBS
Dev Wholesale Distribution Suite (WDS) and the TARGIT BI (business
intelligence) Suite from Microsoft Gold Certified Partner TARGIT.

The company anticipates that Microsoft Dynamics AX 2009 will yield
multiple business benefits and deliver on key strategic goals, including the
following:

— Reduced costs. Executives expect cost savings to accrue to Penn
Jersey’s bottom line from the ability to streamline and rationalize business
processes.

— Business growth. MBS Dev’s Customer Connect e-commerce module, which
utilizes Microsoft Dynamics AX 2009′s database, powered by Microsoft SQL
Server 2008, will give Penn Jersey a platform to boost its Web presence and
aggressively drive online sales. It also will empower Penn Jersey to further
grow revenue through the ability to provide customers with richer information
about the company’s inventory, opening up cross-selling and up-selling
opportunities.

— Streamlined processes through integrated technology. Integrated e-
commerce capabilities within Microsoft Dynamics AX 2009 will eliminate the
manual and duplicative data entry required with Penn Jersey’s existing, more
rudimentary, stand-alone e-commerce application. Currently, employees must
input data from it by hand to keep the separate ERP system up to date.

— Improved order processing. MBS Dev’s Sales Rep Connect module in
tandem with Microsoft Dynamics AX 2009 will enable salespeople to put through
orders in a more timely fashion from out in the field, accelerating order
fulfillment and improving customer satisfaction.

— Increased flexibility. Microsoft Dynamics AX 2009 will give Penn
Jersey the ability to make changes to core procedures plus perform other
adjustments on the fly, helping make it a more agile and opportunistic player
in the fast-moving market in which it does business. By contrast, making
changes to its current ERP system has proved cumbersome and laborious,
executives say.

— Integration with existing IT investments. Microsoft Dynamics AX 2009′s
interoperability with Penn Jersey’s installed base of Microsoft products,
including Microsoft Office, will allow it to generate synergies between its
productivity and ERP systems, specifically enhancing Penn Jersey’s messaging,
collaboration and reporting capabilities. The solution’s familiar, user-
friendly, Office-like interface also will enable the company to expedite and
maximize user adoption.

— Improved data accuracy. Microsoft Dynamics AX 2009 and MBS Dev’s
inventory and warehouse management capabilities will enable Penn Jersey to
improve the tracking of its warehouse inventory and ability to fill customer
orders.

— Improved supply chain management. Penn Jersey executives expect
Microsoft Dynamics AX 2009 with MBS Dev’s WDS to help it more precisely
calibrate inventory to customer demand to run a leaner, more efficient
warehouse operation compared with what has been possible with its existing ERP
system. The company also anticipates being able to capitalize on trade
discounts and promotional offerings from suppliers to further pare costs.

— Simplified IT management. Microsoft Dynamics AX 2009 gives Penn Jersey
an easy-to-administer system with low management overheads that will empower
its IT department to become a “central command center” for business reports
and information, say executives.

— Enhanced forward planning. Microsoft Dynamics AX 2009′s budgeting and
financial forecasting tools will automate tasks that Penn Jersey has had to
perform manually, improving its ability to plan for the future based on
robust, sound data analysis.

“Penn Jersey’s choice highlights Microsoft Dynamics AX 2009′s allure to
ambitious, growing businesses that want to position themselves for success in
today’s economy,” said Michael Park, corporate vice president for the U.S.
Microsoft Dynamics business at Microsoft. “Microsoft Dynamics AX 2009 enables
business to seize opportunities and nimbly adjust to changing conditions while
minimizing costs and maximizing productivity.”

About Penn Jersey Paper

Penn Jersey Paper Company is a fully integrated distributor of packaging,
paper, janitorial chemicals, consumables, and equipment for various business
types. Penn Jersey customers include: Supermarkets, Food Service Operations,
Healthcare Organizations, Bakeries, Packer Processors, Re-Distribution
Companies, Industrial and Retail Companies. For more information visit
http://www.pjponline.com.

About MBS Dev

MBS Dev, Inc. is a Colorado corporation founded to assist Microsoft
Dynamics AX customers with distribution industry vertical solutions,
development requirements and support services. MBS Dev, Inc. is a Gold
Certified Partner Value Added Reseller (VAR) and Independent Software Vendor
(ISV) for Microsoft Dynamics AX. For further information visit
http://www.mbsdev.com.

About Microsoft Dynamics

Microsoft Dynamics is a line of financial, customer relationship and
supply chain management solutions that helps businesses work more effectively.
Delivered through a network of channel partners providing specialized
services, these integrated, adaptable business management solutions work like
and with familiar Microsoft software to streamline processes across an entire
business.

About Microsoft

Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in
software, services and solutions that help people and businesses realize their
full potential.

SOURCE Microsoft


Source: newswire