Nokia.mobi Enriches the Mobile Internet With Here & Now

January 7, 2009

ESPOO, Finland, January 7 /PRNewswire-FirstCall/ — The popular mobile
internet site Nokia.mobi (NYSE: NOK) has extended its offering with the
launch of Here and Now, a new section that provides the latest world news,
music, celebrity buzz, as well as information on Nokia services and products.

Bookmarked in every new Nokia device, Nokia.mobi is accessed by millions
of consumers across the globe.

“By providing quality content to consumers from partners such as Reuters
and Rollingstone.com, Here and Now allows consumers to get more out of
Nokia.mobi and mobile services in general,” said Juha Rytkonen, Director

“Here and now will encourage users to come back more often and spend more
time on Nokia.mobi which is great news for the growing number of advertisers
that have been using Nokia.mobi as the launchpad for their mobile advertising
campaigns,” added Tom Henriksson, Head of Nokia Interactive Advertising.

Nokia.mobi is already popular with brand advertisers including BMW,
American Express and Universal Pictures; Here and Now opens up new
opportunities to advertise alongside valued news and entertainment content
aimed at the 18-35 age segment. The different sections of the site allow
consumers to:

    - Listen to music                - Grab downloads
    - Read the Buzz about            - Get to Know the latest news
    - Browse the mobile net          - Discover Nokia services and products

Here and Now is part of the Nokia Media Network, a premium mobile
advertising network comprised of top-tier publishers such as Reuters and
Hearst, operator partners such as Sprint and Airtel, and Nokia services. It
is accessible through your Nokia device at Nokia.mobi/hereandnow.

Nokia Interactive Advertising helps brands reach the potential global
audience of 3.3 billion consumers with mobile devices. Through the Nokia
Media Network and Nokia Interactive Solutions, it provides brands with all
they need to connect with and engage consumers with mobile advertising.

About Nokia

Nokia is the world leader in mobility, driving the transformation and
growth of the converging Internet and communications industries. We make a
wide range of mobile devices with services and software that enable people to
experience music, navigation, video, television, imaging, games, business
mobility and more. Developing and growing our offering of consumer Internet
services, as well as our enterprise solutions and software, is a key area of
focus. We also provide equipment, solutions and services for communications
networks through the Nokia Siemens Networks.


SOURCE Nokia Corporation

Source: newswire

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