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Fluid Music Canada's Trusonic Becomes Exclusive Provider of Internet Delivered Music and Messaging to Ace Hardware

Posted on: Friday, 13 February 2009, 13:00 CST

LA JOLLA, Calif., Feb. 13 /PRNewswire-FirstCall/ -- Fluid Music Canada's Trusonic, Inc. (TSX: FMN) the largest provider of internet delivered music and messaging services for retailers, today announced that it has been chosen by Ace Hardware Corporation ("Ace") to be their provider of internet-delivered music and messaging to Ace's 4,600 stores. Ace is the largest retailer-owned cooperative in the industry and clear leader in the convenience segment of the home improvement marketplace, with stores in all 50 states and 60 countries generating annual retail sales of more than $13 billion.

"The Trusonic platform delivers the ability to seamlessly integrate corporate and localized messaging with a music experience that complements our in-store environment," said Alex Raymer, Product Manager. "The pinpoint control over the audio environment at a price accessible to all of our members made Trusonic the natural choice for Ace."

Under the new agreement, Trusonic becomes the only provider to Ace members that has the ability to provide daily updates to music and messaging. Trusonic's capability to also allow every Ace member to insert their own local messaging is unique within the industry.

Lorne Abony, Chief Executive Officer of Fluid Music Canada, corporate parent of Trusonic, said: "We are thrilled to be partnering with a retailer the size and stature of Ace Hardware. Today's announcement is further evidence of both the strong appeal of Trusonic's service to major, international retailers, and the flexibility of the platform to handle franchisee-owned businesses."

About Trusonic

As the leading provider of internet delivered business audio services, Trusonic provides custom music and messaging to retail, hospitality and general business environments in over 100 countries. Many of the largest chains and boutique brands in the world trust Trusonic to enhance their brand image at their locations. Trusonic has the largest library of Major Label and Independent Artist music from which to create custom music programming for its clients. Trusonic delivers and validates through reports the delivery of over 1 billion in-store and on-hold messages annually, and installs complete audio solutions including the Trusonic Media Player through its national network of sales and service locations.

About Ace Hardware

Throughout its 85-year history, Ace Hardware has been known as the helpful hardware store by both customers and communities. Last year, Ace ranked "Highest in Customer Satisfaction among Home Improvement Stores for the Second Consecutive Year," according to J.D. Power and Associates. With 4,600 hardware, home center and building materials stores that generate annual retail sales of more than $12 billion, Ace is the largest retailer-owned hardware cooperative in the industry. Headquartered in Oak Brook, Ill., Ace currently operates 14 distribution centers in the U.S. and one in Shanghai, China, and its retailers' stores are located in all 50 states and 60 countries. For more information on Ace, visit www.acehardware.com.

SOURCE Trusonic, Inc.

Source: PR Newswire

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