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Orange Joins Forces With HP to Bring the Internet to Everyone via Mobile Broadband

February 14, 2009
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PARIS, February 15 /PRNewswire-FirstCall/ –

– Strategic Partnership Signed Between Orange and HP to Drive Consumer
Adoption of Mobile Broadband Across Europe

Orange today continued its drive to give more mobile broadband customers
Internet on the move, with a new partnership signed with Hewlett Packard. The
deal means Orange and HP will co-distribute and market a range of consumer
notebooks[1] and HP Minis with mobile and/or fixed broadband access. The
three-year pan-European agreement will underpin the delivery of connected
offers in the UK, Belgium, Switzerland, Austria and Portugal, to be followed
by a rollout across the Orange footprint.

The HP line of products will join Orange’s successful mobile broadband
portfolio of notebooks and netbooks, giving customers everywhere seamless,
simple and affordable access to services such as mobile Internet, TV and
other multimedia services. Demand for mobile broadband globally has seen
Orange’s mobile broadband customer base, including smartphone customers,
increase to 23.2 million at 30 Sep 08 – an 81% increase from the previous
year[2].

Olaf Swantee, SEVP of Orange’s communications services, says: “The demand
for mobile broadband is a global phenomenon. Adding a select range of HP
Notebooks and Minis to our successful portfolio of connected offers is just
the kick-off phase.” Olaf adds, “Our partnership with HP is based on more
than just sales. Together, we will define new ways to bring services to
customers, from co-marketing activities through to distribution, supply chain
and care, reinforcing our commitment to make it easy for everyone to access
the Internet and their content, whenever and wherever they want.”

Eric Cador, senior vice president, HP PSG EMEA, added: “The partnership
with Orange has created a new and important channel for HP as customers
increasingly turn to the power of the mobile Internet. Our vision is to make
mobile Internet simple and always available for people wherever they are,
giving customers an even better mobile experience by leveraging Orange’s and
HP’s unique experience and knowledge.”

One of these offers is the brand new Compaq Mini 700 which, in the UK,
allows customers to buy a ready to use Internet connected notebook for GBP30
a month[3]. As well as a HP Compaq Mini 700, each package consists of
Orange’s ‘Internet Everywhere’ mobile broadband service and dongle as well as
a 3GB data allowance and 24 month manufacturer warranty.

For more information about Orange visit http://www.orange.com/en_EN/group/

[1] Notebooks and HP Mini’s can be bought separately from mobile and
fixed broadband access.

[2] As of end September 2008 (Q3 08 earnings)

[3] Available on 24 month contracts

SOURCE Orange


Source: newswire