Frost & Sullivan: Wave of New Threats and Growing Sophistication of Cyber Crime Techniques Drive the Endpoint Security Markets Worldwide
New analysis from Frost & Sullivan (http://www.networksecurity.frost.com), World Endpoint Security Products Markets, finds that the market earned revenues of over
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Always on the lookout for new vulnerabilities to exploit, cyber criminals connive to create blended and complex threats, testing the efficacy of security at the enterprise level. As these highly organized crime rings lead consumers to malicious websites and attach harmful attachments to emails, companies that are inadequately protected will suffer financial loss, adverse publicity, and erosion of customer loyalty.
“Phishing attacks are on the rise and criminals are accessing consumers’ personal financial information to be used as Botnets, while at the corporate level, cyber criminals steal consumer data information and corporate assets,” observes Frost & Sullivan Senior Research Analyst
The sheer magnitude of the issue of data security has rendered antivirus programs obsolete and ineffective. As such, no single technology can successfully serve to safeguard the network from the multi-dimensional nature of the menace of cyber crime. Security vendors are striving to arrive at a more holistic approach with high-tech endpoint protection. Trends indicate that integration is the way forward and there will be a decrease in pure play security companies, as major vendors continue to add value to their core products.
“Along with the changing security landscape, the endpoint security market will continue to evolve to include additional layers of security,” adds Vazquez. “Dominant vendors will continue to add enhanced features to the product lines, while smaller vendors will continue to concentrate on research and development in order to offer better endpoint security products.”
For now, regulations are proving to be one of the strong drivers pushing market growth. Emerging regulations will compel organizations to achieve optimal security for customer data information and company financial information.
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