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LoopNet Extends and Enhances Exclusive Commercial Real Estate Listing Distribution Partnership With American City Business Journals

Posted on: Monday, 23 February 2009, 10:00 CST

- LoopNet Showcase Listings Receive Expanded Reach and Exposure to All 40+ BizJournals.com Markets Online -

SAN FRANCISCO, Feb. 23 /PRNewswire-FirstCall/ -- LoopNet, Inc. (Nasdaq: LOOP), which operates the largest commercial real estate marketplace online, announced today that the company has extended and expanded its exclusive partnership with American City Business Journals. In addition to powering the commercial property listings for all 40+ online markets covered by American City Business Journals, LoopNet will now distribute Showcase property listings on each of the online market web sites of BizJournals.com and BizSpace.com.

"We are very excited that American City Business Journals has selected LoopNet to exclusively power its commercial property listings. The Business Journals and their online web sites are one of the most respected and trusted sources of business information online," said Thomas Byrne, LoopNet's President and COO. "With this new partnership, LoopNet clients can now utilize LoopNet's Showcase service to deliver unparalleled distribution and exposure for their listings including exclusive distribution to BizJournals web sites."

In addition to the American City Business Journals, LoopNet's Showcase listings receive distribution to more than 125 leading online newspaper web sites and all major search engines including Google, Yahoo! and MSN. LoopNet Showcase listings also receive top of search placement on LoopNet, the most heavily trafficked commercial real estate marketplace.

The partnership with American City Business Journals covers both for-sale and for-lease listings in all geographic markets covered by BizJournals.com and BizSpace.com. Among others, these include: Austin, Albuquerque, Charlotte, Cincinnati, Kansas City, Louisville, Milwaukee, Nashville, Honolulu, Phoenix, Seattle and St. Louis. The partnership also provides for inclusion of BizJournal news stories within LoopNet's LoopNews email newsletter, the largest weekly commercial real estate email newsletter distributed to more than 855,000 opt-in LoopNet members.

"We look forward to expanding our collaboration with LoopNet to deliver even more content to our members," said Tim Bradbury, President of BizJournals. "LoopNet's products and services complement BizJournals' very well. We are confident that this relationship delivers significant enhanced value to our online audience and will help them better manage their businesses."

The LoopNet marketplace, available at www.LoopNet.com, is the most heavily trafficked commercial real estate web site. With 970,000 monthly unique visitors during January 2009 according to comScore Media Metrix, LoopNet generated nearly 10 times the traffic of the nearest competing service. The LoopNet marketplace covers all commercial property categories, including office, industrial, retail, multifamily (apartment properties for sale), hotel, land, specialty properties, and businesses for sale.

About LoopNet

LoopNet, Inc. is the leading online marketplace for commercial real estate and businesses for sale in the United States. The LoopNet.com online marketplace enables commercial real estate agents, working on behalf of property owners and landlords, to list properties for sale or for lease by submitting detailed property listing information in order to find a buyer or tenant. Commercial real estate brokers, agents, buyers and tenants use the LoopNet online marketplace to search for available property listings that meet their commercial real estate criteria. By connecting the sources of commercial real estate supply and demand in an efficient manner, LoopNet enables commercial real estate participants to initiate and complete transactions more cost-effectively. LoopNet also delivers technology and information services to commercial real estate organizations to manage their online listing presence and optimize property marketing.

LoopNet customers include virtually all of the top commercial real estate firms in the U.S., including CB Richard Ellis, Century 21 Commercial, Coldwell Banker Commercial, Colliers International, The CORE Network, Cushman & Wakefield, First Industrial Realty Trust, Grubb & Ellis, Jones Lang LaSalle, Lee & Associates, Lincoln Property Company, Marcus & Millichap, NAI Global, ONCOR International, Prudential CRES, RE/MAX, Sperry Van Ness, Staubach Retail and TCN Worldwide.

Forward-Looking Statements

This release contains forward-looking statements regarding LoopNet's online commercial marketplace, our customers, our strategic alliances, the continuing adoption of the Internet to market and search for commercial real estate and the value we provide to our members. These statements are based on current information and expectations that are inherently subject to change and involve a number of risks and uncertainties. Actual events or results might differ materially from those in any forward-looking statement due to various factors, including, but not limited to, economic events or trends in the commercial real estate market or in general, our ability to introduce new or upgraded products or services and customer acceptance of such services, our ability to integrate service partners into our systems and platforms, our service partners' ability to expand and manage growth, our ability to continue to attract unique visitors to our web site, our ability to continue to attract new registered members, convert them into Premium Members and retain such Premium Members, our ability to obtain or retain listings from commercial real estate brokers, agents and property owners, competition from current or future companies, our ability to receive timely and accurate sales data from our partners, seasonality and our ability to manage our growth. Additional information concerning factors that could cause actual events or results to differ materially from those in any forward-looking statement is contained in our filings with the Securities and Exchange Commission (SEC). Copies of filings made by us with the SEC are available on the SEC's web site or at http://investor.LoopNet.com/sec.cfm. LoopNet does not intend to update the forward-looking statements included in this press release that are based on information available to us as of the date of this release.

For more information contact: Cary Brazeman, 310-205-3590 pr@LoopNet.com

SOURCE LoopNet, Inc.

Source: PR Newswire

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