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TiVo, SeaChange Team Up to Integrate Cable Video On-Demand Offerings Into TiVo DVRs

Posted on: Monday, 2 March 2009, 08:00 CST

VOD Services Will Be Integrated Into TiVo Set Tops That Use CableCards

ALVISO, Calif. and ACTON, Mass., March 2 /PRNewswire-FirstCall/ -- TiVo Inc. (Nasdaq: TIVO), the creator of and a leader in television services for digital video recorders (DVRs), and SeaChange International (Nasdaq: SEAC), the leading provider of video-on-demand (VOD) and IPTV software, systems and services, today announced that they have joined forces to integrate cable VOD services into the TiVo HD DVR experience.

"By teaming with SeaChange we are enabling cable operators without OCAP/tru2way deployment plans to increase the breadth and depth of their offering by quickly deploying TiVo set-top boxes that seamlessly integrate VOD in a single, intuitive TiVo interface," said Tom Rogers, TiVo's president and chief executive officer. "This solution also enables participating MSOs to take their on-demand offering to a whole new level by highlighting VOD titles within TiVo universal search results. And the beauty of this is that it can be achieved faster and at a lower cost than most solutions that have been available to cable operators to date."

As the leader in on-demand television solutions, SeaChange delivers billions of on-demand streams to millions of cable and IPTV subscribers globally. As the only universal cable box that can operate on any cable headend, TiVo HD DVR set tops combined with SeaChange VOD capabilities provide a cost effective way for operators to further differentiate their service with the award winning TiVo Service.

"TiVo is synonymous with the optimal viewer experience and our collaboration is directly in line with SeaChange's focus on innovating to help television operators leverage the infrastructure they have in place today to provide new services and opportunities," said Bill Styslinger, president and CEO, SeaChange. "VOD has matured into a vital, core service and by offering another solution with TiVo, we're once again sure to put operators of any size in a better position to deliver rich on-demand services fast and cost effectively."

The integrated experience will be available to participating cable operators on select TiVo branded high-definition cable set-top boxes later this year.

About TiVo Inc.

Founded in 1997, TiVo (Nasdaq: TIVO - News) pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers and our website, TiVo has developed a brand which resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its DVR service features into the set-top boxes of mass distributors. TiVo's DVR functionality and ease of use, with such features as Season Pass(R) recordings and WishList(R) searches and TiVo KidZone, have elevated its popularity among consumers and have created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo's DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music and photos. With innovative features, such as TiVoToGo(TM) transfers and online scheduling, TiVo is expanding the notion of consumers experiencing "TiVo, TV your way. (R)" The TiVo service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience research measurement.

TiVo, 'TiVo, TV your way.', Season Pass, WishList, TiVoToGo, Stop||Watch, Power||Watch, and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. or its subsidiaries worldwide. (C) 2009 TiVo Inc. All rights reserved. All other trademarks are the property of their respective owners.

About SeaChange

SeaChange International is a leading provider of software applications, services and integrated solutions for Video-On-Demand (VOD), digital advertising, and content acquisition monetization and management. Its powerful open VOD and advertising software and scaleable hardware enable cable and telco operators, as well as broadcasters, to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy Award-winning and patented technology, thousands of SeaChange deployments are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit www.schange.com.

SOURCE TiVo Inc.

Source: PR Newswire

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