SmartyCard Learn-Earn-Play Games Service Offers More Rewards From Most Popular Virtual Worlds for Kids and Tweens
SmartyCard’s platform emerging as fluid currency for parents, kids and virtual worlds
“One of the fundamental attractions of SmartyCard is the breadth of available real-world and virtual-world rewards for tweens,” said
Industry experts are watching this trend closely, especially as SmartyCard adds more featured virtual-world selections to the rewards catalog.
“Kids can use SmartyCard to learn how to purchase their own virtual stuff, and their currency is learning. Additionally, a virtual reward lets them personalize how they decide to spend. This makes them better consumers of all media,” said Raskin.
Real and virtual reward selections
SmartyCard currently has nine virtual world featured selections. The services comprising the virtual world selections include:
Bella Sara is an inspirational, horse-themed trading cards and magical online world that offers interactive stables, games and activities, puzzles, coloring pages, interactive storybooks, customizable cottages, and more to girls ages five and up.
Cartoon Doll Emporium is a virtual play land for tweens that features the largest collection of original cartoon dolls online and also features arcade games, cute pictures, contests, a forum, and one of the most unique social networks online.
ClubPenguin(TM), a division of Disney Online, is a snow-covered, virtual island that offers fun for kids and peace of mind for parents. Children can explore, play games, create and interact in a fun-filled, online playground guided by an unwavering commitment to safety.
Digital Doll House is a virtual world where kids can use their creativity and self-expression to design the house of their dreams. They have to ability to choose from hundreds of mini furniture pieces, pets, dolls and decor elements and transform an empty house into a place of beauty again and again.
Elf Island is the first virtual world to use gaming, storytelling and social interaction to empower kids to make a positive difference in the real world.
Planet Cazmo is a music-inspired, outerspace-themed virtual world featuring celebrity concerts and environments, parties, videos, games, rich characters and stories. It connects tweens and young teens from over 170 countries around the world in a safe, moderated online environment.
Stardoll is a premier virtual fashion entertainment destination on the Web for young women focused on fame, fashion and friends and a virtual paperdoll community site for everyone who enjoys fashion, design and making friends. Stardoll’s 28 million users build stunning likenesses of themselves, hone their creatively and browse an extensive collection of garments, accessories and other virtual goods from a variety of real world brands, create their own MeDoll or choose from a growing collection of celebrity dolls and dress them up in a wide selection of fashions.
Webkinz are loveable plush pets that each come with a unique secret code that allows users enter Webkinz World and play with a virtual version of their pet.
ZooKazoo is an online environment of imaginary and adventurous destinations where children 6 through 12 can safely hang out, have fun, and even make their world a better place.
Tweens can also earn more than 200-plus real-world rewards, including: iTunes,
What virtual world companies are saying about SmartyCard
“SmartyCard has developed a remarkably creative and positive way for tweens to learn and to have fun doing so,” said
“SmartyCard is redefining the way kids learn through technology,” said
“Elf Island’s partnership with SmartyCard gives us another opportunity to grow and expand our user base through a new channel where we know tweens are active online,” said
“We are thrilled to partner
“SmartyCard is a terrific combination of educational content, easy to use interface and wonderful graphic design,” said
“Planet Cazmo’s partnership with SmartyCard is an amazing chance for us to expand our rapidly growing user base, and expose new tweens and young teens to Cazmo’s many exciting features, including our virtual concerts with major music acts and virtual goods,” said
“ZooKazoo is thrilled to be teaming up with SmartyCard,” said
About SmartyCard games and rewards
Through SmartyCard, children explore subjects via quizzes and problem sets, pursuing point values awarded according to level of difficulty and contingent upon answering seven-out-of-ten activity questions correctly. SmartyCard lesson content is homegrown and developed in partnership with several leading online educational content providers to ensure that SmartyCard games engage kids in a learning experience that encourages imaginative thinking outside of the classroom. Parents fund these activities by buying and depositing points directly into their child’s account. Friends, family and parents can buy points for a child through SmartyCard virtual cards, and, starting later this year, SmartyCard gift cards will be available for purchase at retail through big box retailers and major grocery store and drug store chains.
SmartyCard is the first learn-earn-and-play experience to provide real and virtual rewards to tens of millions of families that believe learning at home can be fun and rewarding. Utilizing homegrown games and educational content from industry leaders, SmartyCard gives families the opportunity to engage in fun and interactive online games, quizzes and lessons. As kids learn, they earn and redeem points for popular rewards from popular online destinations like iTunes(R), ClubPenguin(TM), WebKinz, Stardoll,
SmartyCard is a trademark of Gazillion, Inc. All other trademarks and copyright terms are the property of their respective owners.