Wi-Fi Is Now a Must-Have for Mobile Phones; User Affinity to Drive Annual Shipments to 300 Million in 2011
“Consumers and business people alike are attracted to Wi-Fi-enabled phones because they deliver a great multimedia experience – and this has re-set user expectations for handset features,” said
Wi-Fi’s advanced performance and wide availability in homes, schools, enterprises and hotspots are key drivers of global user affinity for the technology. As a complement to cellular technologies offered by carriers, Wi-Fi enhances the user experience for countless applications including Web surfing, games, sharing photos, and downloading music and video. Wi-Fi helps carriers manage valuable licensed spectrum, entice new subscribers, and reduce turnover – all of which are more important than ever in the current economic environment.
“Given the very high satisfaction rates reported by users of Wi-Fi-enabled handsets, it is clear that Wi-Fi offers a competitive advantage for both manufacturers and carriers,” said
ABI predicts that the number of Wi-Fi enabled mobile phone shipments per year will reach 141 million in 2009 and 520 million by 2014.
Other notable statistics from the ABI study:
- 44 percent of smartphones currently have Wi-Fi – 90 percent by 2014
- 59 percent of Wi-Fi phone users have owned their phones for less than a year
- 56 percent use their Wi-Fi-enabled mobile phones for both business and personal use
ABI conducted its survey in
The Wi-Fi Alliance, which has completed more than 5,000 certifications of consumer and enterprise devices since 2000, has observed a year-over-year increase in the number of Wi-Fi enabled mobile phones entering the market. In 2004, the organization began to include mobile phones in its Wi-Fi CERTIFIED program. To date, 311 handsets have been Wi-Fi CERTIFIED, and are listed at www.wi-fi.org.
About the Wi-Fi Alliance
The Wi-Fi Alliance is a global non-profit industry association of hundreds of leading companies devoted to the proliferation of Wi-Fi technology across devices and market segments. With technology development, market building, and regulatory programs, the Wi-Fi Alliance has enabled widespread adoption of Wi-Fi, worldwide.
The Wi-Fi CERTIFIED(TM) program was launched in
Wi-Fi(R), Wi-Fi Alliance(R), WMM(R), the Wi-Fi CERTIFIED logo, the Wi-Fi logo, and the Wi-Fi ZONE logo are registered trademarks of the Wi-Fi Alliance; Wi-Fi CERTIFIED(TM), Wi-Fi Protected Setup(TM), Wi-Fi Protected Access (WPA)(TM), Wi-Fi Multimedia(TM), and the Wi-Fi Alliance logo are trademarks of the Wi-Fi Alliance.
SOURCE Wi-Fi Alliance