Signiant, Harmonic and Open Text Work with Microsoft to Provide a Better Way for Media and Entertainment Companies to Manage Digital Content
Posted on: Monday, 20 April 2009, 08:00 CDT
- NAB 2009 Booth SL4508
A collaborative group of technology providers - Harmonic, Open Text, and Signiant - working with Microsoft announced today at NAB 2009 the demonstration of an open and integrated approach to providing fast and cost effective ways for media and entertainment companies (M&E) to produce, manage, protect, distribute and store digital content.
"I am pleased to see this collaborative approach being taken to address a
critical need in the market," said
Microsoft Corp., Harmonic, Open Text Digital Media Group and Signiant worked in conjunction to provide a collaborative digital production and distribution solution enabling M&E companies to overcome the common technical challenges of managing and moving digital assets around the world. The collaborative solution is different because it uses an open, service oriented architecture so customers can integrate applications into their current IT infrastructure. This provides a single interface for managing digital content every step of the way - from production and editing to distribution and archiving.
"The rapid rate of change in the global media and entertainment industry
makes it difficult for media and entertainment companies to quickly create
products that enable them to take full advantage of new opportunities and
channels," said
"This collaboration will give M&E companies a technology advantage so
they can better optimize emerging revenue streams found on the Web, on mobile
devices and in new formats such as high-definition," said
"The companies involved in this open collaborative model are dedicated to
helping M&E customers get rid of cumbersome old methodologies that make it
difficult for digital content to be utilized to its fullest potential," said
"We are able to quickly and cost effectively move and transform enormous
digital files over the WAN to speed the process of getting content where it
needs to be: in front of audiences," said
Developed with TechPath, a Microsoft Gold Certified Partner, Microsoft
will be demonstrating a new solution approach integrated with other third
party applications at Booth SL720 at the NAB Show being held at the
About Signiant
Founded in 2000 (http://www.signiant.com), Signiant's software enables
immediate cost savings and monetization of digital assets by managing,
accelerating, and automating the movement of content securely over networks.
With Signiant, companies are able to streamline the workflow of their digital
media files and ensure that the right content is in the right place at the
right time. Signiant is headquartered in
SOURCE Signiant
Source: PR Newswire
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