Consumers Rank Wireless Power Charging in Top 20% of Lifestyle Demands According to Market Research
Wireless Power Consortium pursues universal wireless power to fulfill consumer need
“In the last 18 years, we have tested over 35,000 concepts at AcuPOLL, and wireless power rates in the top 20% of all the ideas we have ever presented to consumers for evaluation,” said
The groups surveyed in the research said wireless power would fulfill a real need for them, and they see this technology as an innovative, universal alternative to current options for charging their electronic devices. The research also states that more than 80% of consumers surveyed see wireless power as something they would use with virtually all of their electronic devices and they expect to use it every time they charge them.
“The market research we have studied expressed an outstanding interest in a universal wireless power solution,” said
Standardization Prevents Proliferation of Incompatible Wireless Charging Stations
Consumer research scores wireless battery charging as a leading new product feature in the range of feature-rich possibilities. Wireless battery charging is transcending specialized niches, including electric toothbrushes and water purification systems, to become a mainstream feature in mobile phones, remote controls, cameras, MP3 players, video recorders, PDAs, BluetoothTM headsets, and other battery operated consumer products. This new development promises to eliminate the need for multiple chargers, greatly reducing the clutter in consumers’ lives and adding new levels of convenience by offering a single interoperable power source to service multiple devices.
Like the wired chargers moving toward standardization through micro-USB, the wireless power industry’s move toward standardization through the Consortium’s pursuit of a universal wireless power solution is driven by the rising consumer demand for more convenient charging solutions.
The Wireless Power Consortium
The Wireless Power Consortium welcomes and invites all interested companies to join as members. More information can be found at wirelesspowerconsortium.com.
SOURCE Wireless Power Consortium