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Retail and Consumer Products Leaders to Gather at DemandBetter 2009

May 21, 2009
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Annual DemandTec event to feature shopper-centricity, collaboration and other transformative strategies for todays economy and beyond

SAN CARLOS, Calif., May 21 /PRNewswire-FirstCall/ — DemandTec, Inc. (Nasdaq: DMAN), a leading provider of on-demand optimization solutions for retailers and consumer products manufacturers, today announced that DemandBetter 2009, DemandTec’s seventh annual customer conference, will take place on May 28-29 at The Palace Hotel in San Francisco. The event will provide executives from the retail and consumer products industries, analysts and solutions providers from around the world opportunities to share strategies and best practices in addition to experiencing the next generation of software services provided by DemandTec.

“DemandBetter is an excellent opportunity for retailers and consumer products manufacturers to share ideas and best practices around important issues both industries face today. Infusing shopper insights deeply into the business and redefining how vendors and retailers collaborate are two of the key topics that will be discussed during this exciting conference,” said Dan Fishback, CEO of DemandTec.

DemandBetter 2009 will feature presentations and discussion sessions that include:

  • A panel of retailers and consumer products manufacturers including BI-LO, Bon Ton Stores and Kraft Foods.
  • Consumer products and retail management guru Win Weber giving the keynote address entitled The Future: Shopper Centric Retailing and Trading Partner Collaboration.
  • Former Best Buy merchandising executive Dan Moe leading sessions on Best Practices with Advertising & Marketing Execution and Improving End-to-End Promotion Management: People, Process.
  • Kevin Sterneckert, Research Director, AMR Research, presenting Trends and Best Practices in Promotion Management.
  • Ken Dickman and George Coleman from Accenture leading a session entitled Retail Strategy for Today’s Economy.

DemandBetter 2009 is sponsored by DemandTec partners Accenture, Booz & Company and Weather Trends International.

DemandBetter 2009 will also feature DemandTec’s next generation of software services. For retailers, DemandTec will showcase enhancements in Lifecycle Price Optimization, End-to-End Promotion Management, and Assortment and Space. For consumer products manufacturers, DemandTec will highlight new capabilities in Trade Effectiveness including Trade Planning & Optimization as well as Advanced Deal Management and Allowance Billing.

For more information about DemandBetter 2009, please contact events@demandtec.com

About DemandTec, Inc.

DemandTec (NASDAQ: DMAN) enables retailers and consumer products companies to optimize merchandising and marketing decisions, individually or collaboratively, to achieve their sales volume, revenue, and profitability objectives. DemandTec software services utilize DemandTec’s science-based software platform to model and understand consumer behavior. DemandTec customers include more than 195 leading retail and consumer products manufacturers such as ACE Hardware, Advance Auto Parts, Belk, Best Buy, Bon-Ton Stores, Circle K Stores, ConAgra Foods, Delhaize America, General Mills, Giant-Carlisle, H-E-B Grocery Co, Hormel Foods, Monoprix, PETCO, Safeway, Sara Lee, Spartan Stores, Toys “R” Us and WH Smith. Connected via the DemandTec TradePoint Network(TM), DemandTec customers have collaborated online with nearly 2.2 million trade deals.

DemandTec Safe Harbor

This press release contains forward-looking statements regarding DemandTec’s expectations, hopes, plans, intentions or strategies. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties include those described in DemandTec’s documents filed with or furnished to the Securities and Exchange Commission. All forward-looking statements in this press release are based on information available to DemandTec as of the date hereof, and DemandTec assumes no obligation to update these forward-looking statements.

    DemandTec Media Contact:
    Mitch Kristofferson
    (650) 226-4630
    mitch.kristofferson@demandtec.com

    DemandTec Investor Contact:
    Tim Shanahan
    (650) 226-4603
    tim.shanahan@demandtec.com

DemandTec and the DemandTec logo are registered trademarks of DemandTec, Inc. All other trademarks are the property of their respective owners.

SOURCE DemandTec, Inc.


Source: newswire