July 2, 2009

Twitter Finds Quick Success

According to an Internet monitoring company, the number of visitors to Twitter in the last 12 months has increased 22-fold.

The site is now the fifth most viewed social networking site, compared to being 84th last year, according to Hitwise.

Twitter has grown 93% bigger just in 2009.

Robin Goad, the Director of Research at Hitwise, said, "If people accessing their Twitter accounts via mobile phones and third party applications were included, numbers could be higher."

Twitter has also jumped in the overall Internet rankings, moving from 969th most visited site on the web last year to now being the 38th most visited site.

Twitter has become popular among many celebrities such as Miley Cyrus and Ashton Kutcher.

"If anything, the service is even more popular than our numbers imply," said Robin Goad.

"We are only measuring traffic to the main Twitter website.

"If people accessing their Twitter accounts via mobile phones and third party applications like Twitterific or Tweetdeck were included, the numbers could be even higher.

"Media coverage of the site has escalated significantly this year and high profile celebrity endorsements likes Ashton Kutcher have come rolling in."

Twitter is a micro-blogging site that has had a major impact on "citizen journalism", which is when members of the public use the site to break major news stories or updates like terror attacks in Mumbai or the recent protests in Iran.

Services are also being offered through the site, such as Australian social media marketing company uSocial, which is offering a paid service that finds followers for users of Twitter.

For $87 a user can get 1,000 followers from uSocial.  The biggest block of people the company sells is 100,000 followers.  USocial said that businesses and individuals were queuing up to use its follower finding service.

Despite Twitter's quick success, it still has work to do to catch up to MySpace, Bebo and Facebook.

Statistics show that Facebook is now above 200 million users around the world.


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