Live Webinar: How to Use Event Networking and Webcasts to Extend the Reach of Your Conference Before, During and After the Event

August 20, 2009

MADISON, Wis., Aug. 20 /PRNewswire-FirstCall/ — Sonic Foundry, Inc. (Nasdaq: SOFO), the recognized market leader for rich media webcasting and knowledge management, is hosting a live webinar with Zerista Event Networking Software. John Kanarowski will discuss how combining customized event networking spaces with online presentations helps conferences increase participant networking, and also helps attendees be more productive on-site.

WHEN: Tuesday, August 25, 1:00 – 1:30 p.m. Central

WHERE: To register for this complimentary webinar, visit www.sonicfoundry.com/zerista

Whether you’re planning your association’s annual meeting or managing dozens of large events, join us for this webinar to get the latest trends and practical tips to:

  • Move networking beyond attendee lists and basic social media tools
  • Convert window shoppers into registered attendees through meaningful and relevant networking opportunities
  • Increase event value for your exhibitors and sponsors
  • Boost awareness and retention by blending social interaction with on-demand session webcasts including audio, video and PowerPoint slides
  • Keep your audience coming back for more with dedicated online spaces to chat, post, watch and learn


John Kanarowski manages the sales, marketing and business development functions at Zerista Event Networking Software. Before Zerista, he was a Regional Director and National Accounts Director at Merced Systems, a leading provider of Sales and Service Performance Management software. While at Merced, he helped grow revenue by more than 100% annually for four consecutive years. Before that, he was in consulting and alliances roles at Siebel Systems (now Oracle CRM). Before that he managed sales, marketing and business development at iDeal International, a venture-funded online auction company. He has degrees from Harvard Business School, Univ. of California, Berkeley, and Dartmouth College.


Erica St. Angel, Sonic Foundry’s vice president of marketing

About Sonic Foundry(R), Inc.

Sonic Foundry (NASDAQ: SOFO, www.sonicfoundry.com) is the global leader for rich media webcasting and knowledge management, providing enterprise communication solutions for more than 1,500 customers in education, business and government. Powered by Mediasite, the patented webcasting platform which automates the capture, management, delivery and search of lectures, online training and briefings, Sonic Foundry empowers people to transform the way they communicate. Through the Mediasite platform and its Events Services group, the company helps customers connect a dynamic, evolving world of shared knowledge and envisions a future where learners and workers around the globe use webcasting to bridge time and distance, accelerate research and improve performance.

Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry’s products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

SOURCE Sonic Foundry, Inc.

Source: newswire

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