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Harris Corporation Delivers Novar(TM)Traffic and Billing System to Cincinnati Bell to Enable Efficient, Revenue-Building Operation

Posted on: Tuesday, 1 September 2009, 08:30 CDT

CINCINNATI, Sept. 1 /PRNewswire-FirstCall/ -- Harris Corporation (NYSE: HRS), an international communications and information technology company, announced that Cincinnati Bell, an integrated communications solutions provider, has integrated the Harris(R) Novar(TM) traffic and billing system into its daily business operation. Focused specifically on the broadband industry, the Novar suite delivers a comprehensive set of tools to schedule and insert ads, reconcile logs and invoice customers among other tasks by way of a highly efficient, completely paperless operation.

The Novar family of traffic and billing solutions replaces a legacy analog system that required three operators to perform multiple tasks for nine channels. Since upgrading to Novar, Cincinnati Bell has tripled its capacity and maximized its staff utilization, requiring just one operator to manage traffic and billing for 27 channels. Cincinnati Bell is using the Novar system to manage advertising on its Fioptics(SM) television service.

"The big differentiator between Harris Novar and other traffic and billing systems is the ease of use and efficiency that it delivers," said Brian Duerring, director of advertising sales and operations for Cincinnati Bell. "We had other companies tell us that we would have to hire more staff to use their systems. Harris proved that Novar could do the same things with less staff and time. And by using Novar, we are able to make the business process more convenient for our advertisers and networks."

Duerring added that Novar will allow Cincinnati Bell to dramatically expand its geo-targeting for localized advertising and billing, perhaps down to the zone. The company currently breaks its traffic and billing operation into two zones (north of Cincinnati and Cincinnati/northern Kentucky), and to better serve its customers, would ultimately like to expand its targeting capabilities to zip code level -- potentially between 50 and 60 different zones for the best possible targeted advertising in the region.

Harris Broadcast Communications offers products, systems and services that provide interoperable workflow solutions for broadcast, cable, satellite and out-of-home networks. The Harris ONE(TM) solution brings together highly integrated and cost-effective products that enable advanced media workflows for emerging content delivery business models.

About Cincinnati Bell

With headquarters in Cincinnati, Ohio, Cincinnati Bell (NYSE: CBB) provides integrated communications solutions -- including local, long distance, data, Internet, wireless, and entertainment services -- that help keep residential and business customers in Greater Cincinnati and Dayton connected with each other and with the world. In addition, businesses nationwide ranging in size from start-up companies to large enterprises turn to Cincinnati Bell for efficient, scalable office communications systems as well as complex information technology solutions including data center and managed services. Cincinnati Bell conducts its operations through three business segments: Wireline, Wireless, and Technology Solutions. For more information, visit www.cincinnatibell.com.

About Harris Corporation

Harris is an international communications and information technology company serving government and commercial markets in more than 150 countries. Headquartered in Melbourne, Florida, the company has approximately $5 billion of annual revenue and more than 15,000 employees -- including nearly 7,000 engineers and scientists. Harris is dedicated to developing best-in-class assured communications(R) products, systems, and services. Additional information about Harris Corporation is available at www.harris.com.

Fioptics(SM) is a trademark of Cincinnati Bell.

SOURCE Harris Corporation

Source: PR Newswire

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