Friendster Partners With Intelius to Power Global Friendster User and People Search

September 30, 2009

MOUNTAIN VIEW, Calif., Sept. 30 /PRNewswire/ — Friendster, Inc., a top global web site based on traffic, announced today that it has selected Intelius Inc., a leading icommerce company that empowers consumers and businesses with information to make intelligent decisions about safety and security, to power all user searches on Friendster.com and people searches originating on Friendster.com. This is the first time Friendster has worked with a search partner to enrich the user experience around finding and connecting people. The relationship officially launches today at The Lobby, an invite-only conference for media, business and technology leaders held on the Big Island of Hawaii.

The new user search, powered by Intelius, will be available to all Friendster users globally in the coming weeks. Once deployed, users can access it at the top of every page on Friendster. Users can also access it via the Friendster user search page, http://www.friendster.com/search/user. From either location, users can search for people they know by name, email, geographic location, college, school, interest, keyword (on a user’s profile), or any combination of search criteria.

Intelius will also provide the Friendster user community access to information synthesized from more than 250 billion data points, allowing members to search and locate almost anyone they know even if they’re not a Friendster user. The Intelius network represents the most advanced and comprehensive people search engine on the Internet, as it links billions of online and offline records from public databases, professional databases, social networking profiles and other sources to instantly categorize and connect people.

“We’re excited to work with Intelius on this important feature as it will bring a more robust and comprehensive search experience to our community. It allows over 115 million Friendster users to find and connect with one another, and our users can even find people from across the web,” said Aaron Barnes, VP of sales and business development at Friendster.

“Combining the Intelius technology with Friendster’s massive user base will ensure Friendster users can easily find people they’re looking for around the world and get the relevant information they need to stay connected,” said Jaideep Singh, general manager of the search business unit at Intelius. “Our comprehensive people search solution is a natural fit for a global leader in social networking like Friendster.”

About Friendster

With more than 115 million members worldwide, Friendster is a leading global online social network. Friendster is focused on helping people stay in touch with friends and discover new people and things that are important to them. Friendster is one of the best sites that allow people to meaningfully participate with others in exciting and fun ways. Friendster prides itself in delivering an easy-to-use, friendly and interactive environment where users can easily connect with anyone around the world via www.friendster.com or m.friendster.com from any Internetready mobile device. Friendster has a growing portfolio of patents granted to the company on social networking, with more expected over the next several months. Headquartered in Mountain View, California, Friendster is backed by Kleiner Perkins Caufield & Byers, Benchmark Capital, DAG Ventures, IDG Ventures and individual investors. For more information, visit: www.friendster.com.

About Intelius

Intelius is a leading information commerce company providing businesses and consumers with information to empower the decision-making process for peace of mind and security. Customers worldwide use Intelius’ information to reconnect and protect their loved ones, businesses and assets. Intelius’ services include background checks, people search services, comprehensive employment screening services and an award-winning identity theft prevention product, IDProtect. Intelius is one of the top 100 most trafficked sites on the Internet, according to comScore/Media Metrix. For more about Intelius screening products and services, visit http://www.intelius.com. For more about Intelius’ business, news and policies, visit www.intelius.com/corp.

SOURCE Friendster, Inc.

Source: newswire

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