ViewCentral and Brainshark Form Marketing and Sales Alliance to Empower The Enterprise With Self-Service Solutions
Posted on: Tuesday, 2 September 2003, 06:00 CDT
BURLINGTON, Mass. and MOUNTAIN VIEW, Calif., Sept. 2 /PRNewswire/ -- Brainshark, Inc., the leader in on-demand rich-media communications solutions and ViewCentral Inc., the leader in Collaboration Management Solutions (CMS), today announced a strategic marketing and sales alliance. Together the companies will jointly market ViewCentral Collaboration Management Solutions and the Brainshark Communications Platform. "Both companies are focused on helping customers manage, enhance, and effectively communicate with partners, employees and customers. This partnership highlights those efforts," said Greg Flynn, Vice President of Business Development at Brainshark. "For companies that want to extend the value of Web conferencing and communications across the enterprise, there is an obvious synergy between our solutions." The Brainshark Communications Platform enables customers to easily create, manage, and share rich-media communications by combining audio, visuals, and business documents which can be viewed on-demand. ViewCentral Collaboration Management Solutions enable companies to automate and manage all collaborative event processes including scheduling, registration, online payments, communications, follow-up and reporting. Brainshark and ViewCentral joint customers include Autodesk, Xerox, and KANA. Brainshark and ViewCentral are also both integrated with leading Web conferencing providers WebEx and Microsoft Live Meeting (PlaceWare). KANA provides knowledge-powered customer service applications enabling organizations to better service, market to, and understand their customers and partners. Optimized for specific vertical industries, KANA's iCARE applications are in use at more than half of the world's largest 100 companies. "KANA has been using solutions from both ViewCentral and Brainshark for several years," said Tom Doyle, President of KANA. "ViewCentral helps us streamline the management, registration, and payment of training courses. Brainshark helps us deliver timely, targeted communications direct from our internal experts that our audiences can view as their schedules permit. Together, the two technologies accelerate the delivery of information and training to our customers, partners, and employees." "The combination of Brainshark and ViewCentral provides our joint customers with measurable productivity gains and increased customer satisfaction," said Rick Ludlow, CEO of ViewCentral. "The two technologies are completely complementary and both are designed to improve the overall customer and end-user experience." About Brainshark, Inc. Brainshark, Inc. is the leading provider of rich-media solutions that enable companies to communicate business knowledge quickly and consistently. The Brainshark Communications Platform empowers the average business professional to create, manage, and share on-demand presentations that combine voice, text, graphics, and business documents. With its enterprise-class content management, security, and standards-based API's, Brainshark is the choice of global companies to communicate faster and more effectively with their employees, customers and partners. Companies are increasing revenue and reducing cost using Brainshark solutions for sales, marketing, training, and corporate communications. For more information, visit http://www.brainshark.com/. About ViewCentral ViewCentral Inc. is the leading provider of Collaboration Management Solutions (CMS) that are empowering companies to effectively and efficiently communicate with their customers, partners and employees. ViewCentral enables industry-leading customers to schedule, automate payment and manage global events, conferences, and training. Using ViewCentral, world-class companies such as Amdocs, Autodesk, E*TRADE, Network Associates, EPRI, Peregrine Systems, Plumtree Software, Xerox, and webMethods significantly reduce the resources needed to train and communicate with customers, partners, suppliers, prospects and employees. With Web conferencing, technology and e-learning partners WebEx, Microsoft Live Meeting (PlaceWare), Raindance, MCI, Interwise, Digitalthink, Vitalect, Questionmark, CyberSource and VeriSign, ViewCentral provides end-to-end, conferencing and training solutions. Privately held, ViewCentral investors include Novus Ventures, Aspen Ventures and Artemis Ventures. CONTACT: Erica Lee of ViewCentral, Inc., +1-650-934-8321, or Web site: http://www.brainshark.com/ Web site: http://www.viewcentral.com/
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