New White Paper From Oxygen8 Communications Highlights Benefits of a Mobile Internet Strategy
– Oxygen8 Offers Businesses Practical Advice and Guidance on how to
Implement an Effective Mobile Commerce Strategy http://tr.im/p28m to Drive
New Revenues
A new White Paper, entitled ‘Mobile Commerce has arrived – is your
business ready?’, by Oxygen8 Communications http://www.oxygen8.com highlights
the benefits of creating a mobile internet strategy http://tr.im/DcRj as a
means of engaging with customers and driving new revenues.
The importance of a mobile commerce strategy is underlined by the fact
that in the UK, 76% of mobile phone users are now internet enabled. Out of
these, 54% of people are accessing the mobile internet at least twice a week
and there are 16 million WAP users per month generating over 1.5bn page
impressions each month [Source: MDA].
Mobile handsets have become increasingly feature rich allowing users to
do more and more on their mobiles. In addition, mobile operators have
introduced “all you can eat” data tariffs and improved data connection
speeds, which has encouraged increased mobile internet usage.
internet users are not just downloading ringtones and games for their
handsets. Most are using mobile handsets to do the same things as they use
their home PCs for, like finding train times, using social networking sites
and catching up on the news. The mobile phone really has become the PC in
your pocket.”
White continues, “If you have a digital strategy on the web, then you can
benefit from having a mobile internet strategy too, particularly if your
target market is a consumer audience. Why wait until your customers or target
audience is at home or work in front of their PC? Target them 24×7, on the
move, anywhere, anytime. You can no longer afford to treat mobile browsing
customers as an optional extra when defining your digital strategy.”
Launching a mobile internet strategy can potentially be a complex
business. With multiple handset sizes and operating systems, one size does
not fit all. Oxygen8 has the knowledge and capability to help businesses to
launch a mobile commerce strategy http://tr.im/DcRA quickly and easily, and
it is the only combined Network Operator and Mobile Aggregator in the UK
which offers the following benefits:
- Combined voice and mobile live stats on one login
- Only company that can converge mobile and voice services in house
- Full CRM functionality across both voice and mobile platforms
- Self serve platforms on voice and mobile
- Self billing for voice and mobile traffic with choice of On line/e-mail
or paper statements
- Better out-payments for customers combining both voice and mobile
billing
- Compliance advice on regulatory matters
For a full copy of Oxygen8 Communications’ mobile commerce strategy White
Paper, please visit: http://tr.im/DcRj
About Oxygen8 Communications
Oxygen8 Communications is a ‘one-stop-shop’ provider of worldwide voice
and mobile solutions, delivering ‘carrier-grade’ multimedia services which
include voice, data, web, WAP, SMS, MMS and video. As one of the largest
privately-owned providers of voice and mobile services in the world, Oxygen8
is unique in providing content, infrastructure, billing, CRM and campaign
management on a global scale, all through a single supplier.
Utilising the latest technology, Oxygen8 enables its clients to develop
new ways of interacting with their customers, whether locally or across
international markets, helping them to drive new revenue streams, build brand
awareness and increase customer loyalty. Our innovative communications
solutions are helping businesses throughout the world to reduce their cost
base and streamline their processes.
The Oxygen8 management team draws on many years of experience and
expertise, having been at the forefront of the voice and mobile services
industry since its inception. Oxygen8 is fully compliant with the latest
industry regulations and standards, providing customers with complete
confidence that the company is leading the way in best practice for the
industry.
Headquartered in
services to infrastructure providers, media companies, and corporates. Its
clients include mobile networks, newspaper groups, radio and television
stations, major high street retailers, and banks. Oxygen8 currently operates
in the UK,
For further information, please contact:
Lisa Williams/Kieran Kent
The itpr Partnership
t. +44(0)1932-57-88-00
SOURCE Oxygen8 Communications