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Unicorn Media Adds Live and Dynamic Streaming to Its Media-as-a-Service(TM) Solution

November 18, 2009
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Smart Streaming Technology(TM) provides player enhancements for optimal delivery of Flash Media Server 3.5 content

TEMPE, Ariz., Nov. 18 /PRNewswire-USNewswire/ — Unicorn Media, Inc. has announced the addition of Smart Streaming Technology(TM), which provides support for live and dynamic streaming, including customizable profiles and integration with Flash Media Server 3.5. Enhancing its Media-as-a-Service(TM) solution, Smart Streaming Technology(TM) enables Unicorn customers to choose from any Flash streaming or progressive download protocol, as well as providing support for live Flash streaming.

Smart Streaming Technology(TM) gives customers the ability to deliver the highest-quality streaming experience to their viewers by enabling content owners to set dynamic profiles that allow the player to adjust according to the user’s unique network and hardware resources. Combined with Flash Media Server 3.5, these new features provide maximum flexibility for stream delivery. In addition to this new streaming technology, Unicorn Media has created a lighter, faster loading player with a sophisticated, streamlined design, as well as the ability to control player behavior upon content completion, customized labeling and language localization in the player.

According to AJ McGowan, Unicorn Media’s Chief Technology Officer, “Smart Streaming Technology(TM) empowers customers to make decisions based on price and performance for each individual player template. We enable our customers to syndicate their content to any Internet-connected device, and unlike many of the pre-set solutions on the market today, we allow our customers to make intelligent business decisions based on our real-time analytics and easily deliver an optimal video experience based on available bandwidth and system performance.”

With this new functionality now integrated into Unicorn Media’s suite of video publishing and analytics services, customers have the ability to deliver live or on-demand video assets across virtually any environment with the highest quality possible for each individual user. Combined with the company’s Smart Syndication Technology(TM), content owners have the ability to reach any IP-enabled device or end-user destination. Content can be syndicated to endpoints such as PC’s and Macs, set-top boxes including TiVo DVRs, game consoles, mobile devices such as iPhones as well as popular end-user video distribution sites like iTunes, Boxee and Blinkx with detailed analytics services that can measure performance across these multiple platforms.

About Unicorn Media Inc.

Unicorn Media, Inc. has developed an innovative Media-as-a-Service(TM) solution that changes the way content owners deliver their valuable video assets online. Unicorn delivers a comprehensive suite of services to upload, manage, syndicate, analyze and monetize media content to any Internet-connected device. Leveraging a globally distributed software platform and proprietary API, Unicorn Media has developed a Smart Syndication Technology(TM) that empowers customers to deliver high-quality video content, cut costs, accelerate time-to-market, reduce complexity and gain a competitive analytical advantage – all through a single vendor. Founded by Limelight Networks founding CEO Bill Rinehart and headquartered in Tempe, AZ, Unicorn Media, Inc. has offices in Los Angeles, San Francisco, Chicago and London. Unicorn Media is a privately held, self-funded company. For additional information, please visit: http://www.unicornmedia.com.

SOURCE Unicorn Media, Inc.


Source: newswire