eFuture Announces Appointment of President

BEIJING, Dec. 4 /PRNewswire-Asia/ — eFuture Information Technology Inc.
(Nasdaq: EFUT, the “Company”, or “eFuture”), a leading provider of software
and services in China’s rapidly growing retail and consumer goods industries,
today announced the appointment of Mr. Dehong Yang in the newly created
position of President of eFuture Information Technology Inc. Mr. Yang will be
responsible for the company-wide operations of eFuture Information Technology
Inc., as well as its wholly-owned subsidiary, eFuture (Beijing) Royalstone
Information Technology Inc., and the two effectively controlled variable
interest entities (“VIEs”), Beijing Wangku Hutong Information Technology Co.,
Ltd. (“Wangku”) and Beijing Fuji Biaoshang Information Technology Co., Ltd.
(“Biaoshang” or “bFuture”). Mr. Yang, who will officially enter into his new
role on January 1, 2010, has upwards of 10 years’ experience in international
business and global best practices, as well as a proven track record of
successfully implementing and driving strategic initiatives.

“We are pleased to welcome Mr. Dehong Yang to the eFuture team,” said Adam
Yan, Chairman and CEO of eFuture. “Mr. Yang brings with him over 14 years of
management and consulting experience in the software and services and retail
industries in China, with extensive exposure to the retail, e-commerce and
distribution markets. His experience with leading international IT companies,
such as Wincor Nixdorf and IBM, provides him with the ideal background to make
an immediate impact at eFuture. I look forward to working closely with Mr.
Yang and leveraging his wealth of knowledge as we work to execute our growth
strategy through investment in innovation, expanding our customer base within
tier-2 and tier-3 cities in China, and actively pursuing domestic and
international clients.”

Mr. Yang was most recently the General Manager of the Retail Division of
Wincor Nixdorf Retail & Banking Systems Co., Ltd. From 1995 to 2000, he served
as a Consultant to the distribution industry for IBM China Company Ltd. Mr.
Yang also serves as a permanent member of the China Chain Store & Franchise
Association, Vice Director of the IT Committee of the China Chain Store &
Franchise Association, Vice Director of the Chinese Electronic Commerce
Association, and Vice Director of the Commercial Automation Committee of the
China Electronic Chamber of Commerce. Mr. Yang was honored by the China
General Chamber of Commerce as the Retail Figure for 2006-2007, won the 2nd
Achievement Award of the China Chain Winner 2007 and the Excellent
Contribution Award of Retail Industry in China 30 Years’ Reform and Opening.
Mr. Yang holds a bachelor’s degree in Mathematics from the North-East
University in Shenyang, Liaoning, PRC.

About eFuture Information Technology Inc.

eFuture Information Technology Inc. (NASDAQ: EFUT) is a leading provider
of software and services in China’s rapidly growing retail and consumer goods
industries. eFuture provides integrated software and services to manufacturers,
distributors, wholesalers, logistics companies and retailers in China’s front-
end supply chain(from factory to consumer) market, especially in the retail
and fast moving consumer goods industries. eFuture currently serves over 15
Fortune 500 companies, over 1,000 retailers and over 5,000 suppliers operating
in China. eFuture is one of IBM’s premier business partners in Asia Pacific
and is a strategic partner with Oracle, Microsoft, JDA, Motorola and Samsung
Network China. eFuture has more than 600 employees and 20 branch offices
across China. For more information about eFuture, please visit http://www.e-
future.com.cn/

    For more information, please contact:

    Investor Contact:
     Troe Wen, Company Secretary
     eFuture Information Technology Inc.
     Tel:   +86-10-5165-0998 x8804
     Email: ir@e-future.com.cn

    Investor Relations (US):
     Mahmoud Siddig
     Taylor Rafferty
     Tel:   +1-212-889-4350
     Email: eFuture@Taylor-Rafferty.com

    Investor Relations (HK):
     Ruby Yim
     Taylor Rafferty
     Tel:   +852-3196-3712
     Email: eFuture@Taylor-Rafferty.com

    Media Contact:
     Jason Marshall
     Taylor Rafferty
     Tel:   +1-212-889-4350
     Email: eFuture@Taylor-Rafferty.com

SOURCE eFuture Information Technology Inc.